HubSpot Ideas

Spencer

Additional workflow capability - unenroll upon email response

Add the ability to remove a contact from a workflow if contact responds to an email. 

 

1. Important when a contact response might warrant a different email subject or removal entirely. 

 

2. It is much like sequences with the added ability to measure response, click through and open rate. 

 

Example:

 

I want to enroll the user in a workflow to get feedback on the product. Plan to send 3 emails asking for feedback 2 days between each. 

 

Email 1 - "Hey we want to get some feedback on x"

Contact Response - "I'm not the right person to ask"

 

Unless I personally un-enroll the user, they will get the second and third email. 

 

 

This feature would also help with sales as you could use the workflows to enroll users in sales workflows and get reporting on the messages. 

63 Replies
tejasoza
Member | Partner

Totally! We need this urgently!! It is a no brainer to have it and a must-have. I could not believe it is not there currently!

MeganLegge
HubSpot Product Team

Hi everyone,

 

Marketing email reply tracking across HubSpot is currently in beta. Included with this new feature, are additional list criteria related to marketing email replies. This means that marketing email replies can be used in workflow supression lists or as workflow goal criteria, for the purpose of unenrolling contacts who have replied to certain marketing emails 😀

 

Please follow this thread for the most up to date information about that beta:
https://community.hubspot.com/t5/HubSpot-Ideas/Email-Reply-Tracking/idi-p/2594/page/8#

 

Best,

Megan

MeganLegge
HubSpot Product Team

Closing out this thread since email reply tracking went live to all as a feature in 2021. Thanks, everyone!