HubSpot Ideas

cpsam

Adding CTAs to Sales Emails

It would be wonderful & time saving if the Sales template emails had a section to add a CTA. 

 

Right now, I have to go to Marketing > Lead Capture > CTAs > create a CTA.  Then I have to take a screen shot after it's made & upload it to my images.  Then, I can finally go to my Sales template, insert the image, & add a link.  

 

HS has nearly everything else, why doesn't it have this?  A good chunk of my emails are made in these templates & this would save time & make procedures more efficient.

4 Replies
VCarpenterDC
Member

This is definitely needed to help streamline emails! 

marcy730
Contributor

Such a good idea! I hate using images as buttons just in case someone has their images turned off. I would love to be able to just place the CTA's we already have made in the email. Great idea! 

Jnix284
Most Valuable Member | Elite Partner

I'm not sure this will be possible for a few reasons - 1 the "old" CTA tool is now the Legacy CTAs which are being sunsetted (where you create the button, style it, configure the link and it has the tracking built in), 2 the "new" CTA tool that's now available for Starter tier+ uses an iframe embed option which wouldn't be possible via email and 3 the "old" CTA tool used HTML with CSS that is not supported by email providers. 

 

Have you run any A/B tests with your sales sequences comparing emails with "CTA" button/image links compared to plain text links?

AToro9
Member

Definitely needed in order to track opens on Hubspot files links!

1) There is no analytics on these types of files links (not "normal links" like a website page)

2) When sales want to include e.g. a PDF link (hosted in Hubspot) in their sequences they have no way to know how many people clicked it. 

3) A way would be to use a CTA instead - but we cannot embbed a CTA either...