HubSpot Ideas

kasiabf

Add sequences as campaign assets

It would be nice to make sequences available as a campaign asset - so we can get a more holistic view of the performance of specific campaigns across both inbound and outbound activity.

 

We run campaigns in collaboration with our SDR team where we target the same data from inbound/outbound activities so it would be good to get a more joined up view of thise

11 Replies
MBagdazian
Member

Yes, this would be hugely useful. 

stevecornwell
Member

This would be a massively helpful addition to Campaigns. We ran a webinar, and our SDR team ran point on the follow-up. Without the ability to add Sequences to Campaigns, we can't get a complete view of performance in Hubspot. 

Kailis
Participant

Yes, please!

JWeber0121
Member

This would be great. Most of our sales teams actions is driven through sequences and without the ability to add sequences to a campaign it is not giving a fair revenue attribution. Not sure why they have almost everything as an attributable asset but sequences. 

lizfromwelbi
Member

I thought this was a no-brainer, yet here we are 2 years later without this basic functionality.

ASchulz
Participant | Platinum Partner

Hubspot Team-
Any update here from 2022? Anything 2 years later?
Marketing and Sales alignment is so critical to business success- 

Any update on adding this feature Hubspot team?

Thank you!

TH7
Contributor

Such a great idea! Was just poking around my sequences wondering if I could add UTM data...

GSchmidt4
Member

Agreed! It goes hand-in-hand and I would love the HubSpot team to update this!

NJ_001
Contributor

Agreed!

LWegner
Member

Agreed! We need that to have a holistic view of all the different actions we are taking for specific Events. 

ASchulz
Participant | Platinum Partner
Ive been doing this as workflow workaround...