I have talked to a few users about being able to access social publishing/scheduling tools while on the go. This could incredibly useful for trade events, in order to centralise all of the social posts, and possibly launch campaigns on the go.
I agree with all of the others that said they used ALL OF THE ABOVE features before on the "old" app called "marketing" with the hubspot logo. When I go to login now, it won't let me in to use the app, even though the post said we should still be able to use the old app.
I used it to monitor twitter responses, post to multiple channels at once, and sometimes schedule posts when I found something on social media and didn't want to file it away to post later.
PLEASE think of how you've ruined our "on the go" statuses of being able to use your product. : (
I would like to echo the feedback above and was dumbfounded when I tried to post to our social accounts yesterday, finding that the updated app does not have this functionality! To be brutally honest, this is a "must have" and was the main feature that kept me on the app regularly. Why would the previous version of the app have had the social publishing functionality - which must have been incorporated based upon strong use cases - and the new one does not?
Finding it very confusing and disappointing that the technology / function existed on a previous app (which we loved) but it wasn't made available on the new app before decommissioning the original app.
This is definitely needed. The Social media management side of HubSpot's tools are definitely lacking. Social media can only be scheduled in the future with a content calendar for certain types of posts. Being able to use social media while away from a computer is a big part of social media marketing. And the fallback to using the hubspot.com on mobile not even close to useful. so that pushes me to another tool and additional expenses.
The other thing that would make this even more useful is having the ability to manage users permissions with the social tools (like tools like Hootsuite and SproutSocial offer). I don't necessarily want every user to have carte blanche access to post via social or on every social channel that I have connected to HubSpot.
Agree with Babel_Gem and lelparker -- the inability to view / schedule / use the HubSpot social media tools on mobile has been a major negative as we and many clients are active speakers and attendees at events, tradeshows and conferences.
We kept the old HubSpot apps on our iPhones and used that until it no longer worked, but now we are in the embarrassing position of having to set up and train HubSpot clients on how to use our Hootsuite Enterprise account for scheduling in advance of major events. They simply do not understand why they are paying all this money for a monthly HubSpot subscription that integrates everything else when they cannot use their phones at what is often their most important marketing event of the year.
I agree... bring back the social media mobile app! We were very disappointed to see the social media mobile app was discontinued. We used this quite a bit. Social media posts happen more often on the go and on demand, in real time.
We have been forced to relocate our social media marketing to other apps e.g., Hootsuite. Which takes our users off the Hubspot platform and results in less user adoption and far less utility.
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