Add Integraation Filters as a Data Source in Custom Reports
Our team relies heavily on integrations to maximize the use of HubSpot, especially since many HubSpot add-ons are unavailable in our region.
Currently, reporting on these integrations in HubSpot is highly restricted because most third-party apps do not appear as direct data sources in custom reports. While some integrations provide pre-created properties, these are often limited and do not cover all key metrics businesses need to track.
For example, many integrations include filters that surface important data, but these cannot be used as a reporting data source. The only workaround is to create lists using these filters and then build reports based on those lists, which is not an efficient or scalable solution.
Allow integration filters to be used directly as a data source in custom reports. This would provide much-needed flexibility for businesses that rely on integrations and ensure better visibility into performance metrics that are currently difficult to track.
