Ability to post pdfs direct to LinkedIn feed

Currently, the only way to take advantage of in-feed pdfs on LinkedIn is to post directly in LinkedIn. Hubspot does not have capability yet. https://www.socialmediaexaminer.com/how-to-share-documents-linkedin-posts-marketing-tips/)

 

6 Replies
Occasional Contributor

It would be GREAT if HubSpot's social scheduling tool would allow you to post PDFs on LinkedIn rather than just a link to the PDF. The new format for LinkedIn PDFs is fantastic, but the only way to use the new format is to post directly to LinkedIn, foregoing HubSpot analytics.

New Member

I would like to have the possibility of attaching PDFs documents to the Social Media posts. In the same way it is possible to attach a photo or a video. The idea is attaching the PDF document directly to the post (Not by links).

Like this, as a Content Generator I can preset post including this kind of documents and make my work faster. At certain hours I cannot publish this post and this is a problem for me because I delay my work.

With this feature Content Generators in Social Media could preset all their documents. Therefore, make our work faster and on time. 

New Contributor

I also like to upvote this idea about HubSpot adding the new PDF upload function for social posts, just like LinkedIn does.

LinkedIn's PDF upload function allows users to add a document title, text, and hashtags for improving visibility in search results.  Currently, if I want to have aforementioned PDF upload benefits, I need to post directly through LinkedIn and I will lose some metric data like the number of clicks in analytic reports because the post is published outside HubSpot.   

New Member

I second this - for B2B marketing, PDFs on LinkedIn are essential since image quality of PNGs and JPGs on LinkedIn is lacking. Also, PDFs support a multi-page layout. Would be great if these could be posted directly out of HubSpot's Social Media planner in the future - this would save a lot of time!

New Contributor

I vote for this!

Occasional Contributor

I agree! PDFs are crucial to the B2B marketing strategy -- case studies, white papers, articles, etc are so important. Even blog posts get better traction when posted as a PDF rather than a link to a page. Seems like a no-brainer to me!