Ability to configure double-opt in email settings in multiple languages

WarrenE

We have a site in different languages. The HubSpot COS double opt-in configuration (found in COS -> Content -> Content Settings -> Email -> Double Opt-in) is only supported in one language.

 

Would be great if this was available in multiple languages so we don't have to recreate the functionality for each language in workflows.

 

 

 

HubSpot-Updates
Status aktualisiert zu: In Beta
August 04, 2025 09:33 AM

Hi everyone! This is now in beta, so you can opt into it via this link or 'product updates' in your account, where it will be called "Multi-language support available for double opt in emails." Please continue to leave feedback for the product team as you use this beta feature. Thanks 😊

Status aktualisiert zu: In Planning
November 26, 2024 09:17 AM

Hey folks, Just sharing a quick update. We've updated the status of this ask to 'in planning' and this work is in development -- our engineering teams are hard at work bringing it to life. While I can't give an exact timeline due to the nature of product development, we're pushing to deliver it as soon as we can. Again, please keep an eye on this thread for any further updates. 

Regards,

Markie

Status aktualisiert zu: Being Reviewed
May 28, 2024 11:19 AM

Hey folks,

I’m Markie, a Product Manager working within HubSpot’s Messaging Experience group. Thank you all for taking the time to submit, upvote, and comment on this Idea. We recognize this is a long-standing pain point for many and I can confirm we are currently exploring how we can best support this -- among other improvements to the existing double opt-in experience. Any news about this particular feature request will be relayed on this thread, so stay tuned. 

Regards,

Markie

112 Kommentare
OBernet
Mitglied

Hi dear Hubspot-team

I cannot believe that the idea is around for 6 years now 😂
Are you guys working on this?! An answer or at least an estimate would be very helpful!

Also, the option to delay the e-mail 1-2 mins is a great idea; so we can use the smart rules there also to make it more likely people click on the confirmation links. 

Thanks a lot for your response

Best regards, Oliver

CAlbeck
Mitglied

Yes. It's mandatory to write Emails in the subscriber's language. Otherwise they get upset.

EJuureva
Mitglied | Platinum Partner

It would be great to get multilanguage opt-ins in 2023!

 

JensJJ
Teilnehmer/-in | Gold Partner

Is there any progress with this?

Angela_W
Mitwirkender/Mitwirkende

@TylerScionti 

Hi Tyler, this functionality is long overdue. Is there any progress with this?

It's been quite a few years now that the GDPR is in force in Europe - and still, the opt-in email is only available in one language! Sorry, but that's a bit embarrassing, isn't it? In any case, it's embarrassing for me to have to explain to a customer that HubSpot has no GDPR-compliant opt-in emails for a multilingual newsletter. So please implement this soon. Thank you!

auto-mate
Stratege/Strategin

Hi, this is a vital compliance requirement. Long time waiting here. 

lindahouben
Mitwirkender/Mitwirkende

Still waiting for the "in planning" status to update. 

We have many clients that would benefit greatly with this feature. Now we are using two options: 

- ALL languages in 1 email

- ONE general language (English) in 1 email

 

The options are OR ugly and not very user friendly OR not sufficient for not English speaking countries (French, German etc.)

auto-mate
Stratege/Strategin

Come on lovely H people!

SHüttenberger
Mitglied | Diamond Partner

Any updates here? 

RvanderPluijm6
Mitglied

This feature would be extremely useful and is one of the main tools to convert leads in newsletter subscribers. Especially after a personal contact the chance of converting this person to an opt-in marketing contact is very high. Hitting the 'Send opt-in email' link at this Contact would be very nice. And especially if there's a choice out of more then one Opt-in mail for our different brands and different languages. Come on please. Does anyone knows how long this Idea/Wish is in the status "In Planning"?

ramiren
Mitglied

This is SOOOO necessary for so many users sharing multilingual content. A little mind-boggling that it's been 7 years since this has been requested and hasn't been implemented yet... We're trying to find a workaround that doesn't involve multiple workflows and CTAs (12+ languages we're dealing with). 

ViolaE
Mitglied

Please add this option asap! We have 6 languages. This would be essentiel for us. Thank you. 

JoshSTC
Teilnehmer/-in

This feature and the option to double opt-in email settings in multiple languages is still very important and would be a great help. An update soon would be a big step forward @TylerScionti 

MRöver
Mitwirkender/Mitwirkende

Hello @TylerScionti ,

 

is there any update on this almost basic feature? I mean, we can select DOI email + landingpage but no smart content or delay the DOI email?

Please put this feature on a higher prio - thanks.

WYip3
Mitglied | Diamond Partner

We really need this feature to support multiple languages for the double opt-in email! This has been set to "In planning" since pre-covid. Can we please get an update from the HubSpot product team on when this will be released?

Status aktualisiert zu: Being Reviewed
MWilcox
HubSpot-Produktteam

Hey folks,

I’m Markie, a Product Manager working within HubSpot’s Messaging Experience group. Thank you all for taking the time to submit, upvote, and comment on this Idea. We recognize this is a long-standing pain point for many and I can confirm we are currently exploring how we can best support this -- among other improvements to the existing double opt-in experience. Any news about this particular feature request will be relayed on this thread, so stay tuned. 

Regards,

Markie

MSchillig
Mitglied

I am looking forward to the Beta!

MRichard9
Mitglied

Pleeeeease Hubspot. We need that toooo ! And I am pretty sure it is easy to develop

davecoleuk
Teilnehmer/-in

Six years since the first request for this, on this thread. Come on Hubspot this is really poor customer service and limiting for your customers, please raise this up your feature build program

auto-mate
Stratege/Strategin

@MWilcox Surely your colleagues in Germany in sales are screaming for this, no?

We wait patiently but this is a compliance hole for anyone working across borders in Europe.