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There currently isn't a way to A/B test forms. I'm assuming other users out there would be interested in A/B testing whether or not certain fields create higher form submission drop off than others.
This would be a great function for this particular use case: If someone has workflows that use forms as the enrollment criteria, creating a new form to test in an A/B landing page is not really a smooth solution because all the enrollment criteria has to be replicated for this new form.
This will be huge for me, We are trying to keep our forms as light as possible for a conversion ease of use but also would like to provide the information sales is asking for. Testing feilds in an A/B environment without having to maintiain two forms and a landing page will save my team extra effort and get the maximum result.
Would love to see this functionality. Would be super useful in the workflow example mentioned by @cpieri above, and beyond that, just the ability to test form completion rates on the same page with different levels of info required, to find that perfect balance between what our team needs and what people are willing to give us during a first inquiry.
Use case: Embedded Hubspot forms in wordpress/drupal/ee/etc can't be A/B tested. Having this feature will allow AB testing to be performed at form level, not WP/LP level.
