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Am I correct in assuming that a contact needs to be both marked as a marketing contact and subscribed to my marketing communication? If yes, I know how to mark contacts in the overview as marketing contacts but guess I always have to open the contact view to subscribe them?
Unless you have the GDPR options enabled (including the 'Legal basis required' option), technically, you don't have to opt-in contacts ( = subscribe them). It's still recommended but HubSpot would let you send the email.
I usually opt in contacts in bulk from the contact index page.
And also generally, yes, correct. You need both. The marketing contact status is purely a billing feature in HubSpot. The subscription opt status is where you track the consent.
Let me know if you have any follow-up questions!
Karsten Köhler HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer
Unless you have the GDPR options enabled (including the 'Legal basis required' option), technically, you don't have to opt-in contacts ( = subscribe them). It's still recommended but HubSpot would let you send the email.
I usually opt in contacts in bulk from the contact index page.
And also generally, yes, correct. You need both. The marketing contact status is purely a billing feature in HubSpot. The subscription opt status is where you track the consent.
Let me know if you have any follow-up questions!
Karsten Köhler HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer