Women in Revenue HUG | "My Best Ever Growth Initiative on Hubspot!" | March 29 @ 10AM (MDT)

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"My Best Ever Growth Initiative on Hubspot!"

Tuesday, March 29th | 10:00 AM (MDT)

Registration Open

As a part of the HubSpot User Group(s) (HUGs) program, the Women in Revenue HUG led by HubSpot partner Theia Marketing is excited to host their next event!

About this event

Sales and Marketing Alignment is Dead: it's One Team! Here's how one organization is living this truth and achieving more focused and cohesive organizational growth. Learn how this Hubspot-using company is growing their school board audience business by focusing on marketing materials that support sales and customer success FIRST.

You'll see:

1) Why Lead Magnet Marketing Materials can't always generate the right type of Leads

2) Wonky workaround workflows to support sales, marketing and customer success

3) How Marketing:Sales:CS weekly 1:1s help

4) What SQL Focused marketing support on Hubspot looks like in Landing Pages

5) How to have a smooth transition from customer acquisition to customer retention with Hubspot Marketing Pro tools

RETENTION is the only way you really grow an organization. So learn how to plan for it by seeing how SchoolBundle went from no marketing to a growth-focused operation by helping all three departments - Marketing, Sales AND Customer Success - unite.

Speaker

Victoria Harkes

SchoolBundle

Marketing Manager

Victoria Harkes is the Marketing Manager at SchoolBundle, designing and developing sales, marketing, and customer success from the ground up. Victoria graduated from the University of Waterloo with a Bachelor's degree in Psychology. Coming into her marketing career from her previous work as a BDR, Victoria brings a particular understanding of the full customer journey to her role.

The HUG program helps customers connect and find a support group for topics that matter to them. It helps us solve for the community and in 2022 you will see that more than ever. Right now, it supports 150+ city-based user groups worldwide but we've ambitious plans to grow throughout 2022. This program serves to unite, educate and inspire customers with each other to help promote community-driven learning and development. 

Register Now!