What segments have you created that have led to greater engagement?
Email segmentation is impacted by a variety of factors. Give us some context about your company and industry, and tell us about segments you've created in your email marketing strategy that have led to greater engagement 💥
What segments have you created that have led to greater engagement?
Marketing for a private, day/boarding school. We've segmented based on event and tour registration, allowing us to help drive to the next step. We've also segmented based on the time of year and their current grade, to find people that are looking for a quicker enrollment (mid-year).
What segments have you created that have led to greater engagement?
I have used segmentation based on their working domain like what services they were providing it really helped us to increase our open rates and CTRs on the website.
What segments have you created that have led to greater engagement?
I am an offline executive who has self-taught himself to navigate the online space. I am very active on LinkedIn and my goal is to offer my coaching, consulting and mindset growth knowledge to leaders especially entrepreneurs. I have very limited technical knowledge
What segments have you created that have led to greater engagement?
Grace Nation Church segmenting an email campaign to reach married couples who have become empty nesters, 50 plus, with the idea of how function in their new normal. We discovered many people were having adjustment and transition issues. We developed workshops, travel clubs and support groups.
What segments have you created that have led to greater engagement?
I have no experience regarding email marketing but Segmentation help understand your audience because subscribers have different needs and it helps to build stronger relationship with your audience
What segments have you created that have led to greater engagement?
segmaention helps us refine RELEVANCE! who wants to open an email/ participate in marketing conversations that has no meaning towards your goals, as either buyer or seller?
What segments have you created that have led to greater engagement?
We sell online on different marketplaces. We develop products based on customer buying behaviour in a specific niche by getting information according to different segments. We make segments such as material, color, size, packs, dimensions, design etc to know what type of product customers are buying so we enter market accordingly.
What segments have you created that have led to greater engagement?
I have segmented my email lists according to Industry, Decision makers (Based on role and solutions we are provinding) and also the locations. Although I have mainly worked on cold outreach and it is hard to get responses there. But with well segmented list and after a good reasearch with personalized emails I did get a few responses and a good amounrt of opens and CTRs.
What segments have you created that have led to greater engagement?
As a marketing company, we work with a large range of clients and thus rely on segmentation to work effectively. We segment by a variety of factors like industry, marketing pain points, location, whether or not we've worked with someone in the past, and more. Segmentation has been key to appearing professional and legitimate in our contact's inboxes.