Jul 11, 20214:25 PM - edited Aug 12, 20219:04 AM
HubSpot Employee
What's one email metric you're working to improve?
Analysis starts with first accepting that perfection is not the goal. Emails might underperform, and that’s okay! When you’re doing consistent analysis, you can work toward improving and providing the most valuable experience for your contacts. Keeping this in mind, what's one email metric you'd like to improve (and why)?
What's one email metric you're working to improve?
Click through rate. We have a very high open rate, but the click through rate could be better. The click is what brings them to the "good stuff", and ultimately our end goal.