What's one email metric you're working to improve?

[Champion]

Analysis starts with first accepting that perfection is not the goal. Emails might underperform, and that’s okay! When you’re doing consistent analysis, you can work toward improving and providing the most valuable experience for your contacts. Keeping this in mind, what's one email metric you'd like to improve (and why)?

*To learn more about this, check out the Analyzing Your Marketing Emails lesson via HubSpot Academy. 

[DWright2]

CTR

[pawankumar1412]

Click through rate is the obvious and what drives the contacts to go till CTR.

[TChiamaka]

my click through rate.

[pfcontrerasv]

My clickthrough rate is the most important. It gives me an idea of interaction, interest, and willingness to perform a desired action.

[PAVANKUMAR]

CTR

[JAngulo3]

CTR.

[Fawaz]

Clickthrough rate.

[VKarunaratne]

CTR 

[JAnderson23]

CTR

[Abduh]

Click through rate (CTR)

[DShah47]

Through rates and CTA

[BBhangu]

CTR click through rate

[GeorgeA]

Conversions / CTA.

[MSingh3301]

i would like to improve through rate. 

[BNarang]

through rate

[JCArrington95]

I think one metric business would like to improve is click-through rates and conversion.

[DWilson21]

I think we're mostly trying to improve click rates because our open rates are steadily growing, but we need to really drive it home. 

[pingpong]

Click Through Rate to improve customer engagement with the e-mail

[SThakuri]

Return on Investment

[MZCoaching]

Content of emails.

[SO7]

Open rate