Email Marketing

Champion
HubSpot Employee
HubSpot Employee

What's an example of a lead nurturing campaign in action?

Lead nurturing is the process of building relationships with your prospects with the goal of earning their business when they’re ready. But remember, marketing automation isn’t a “set it and forget it” shortcut to more revenue. It’s an opportunity to scale the way you communicate with your potential customers, as long as you send emails that add value, not ask for it.

 

Keeping this in mind, what's an effective example of marketing automation in action? This can be an email series you've created or an email series that you've experienced from a company you engage with.

 

*To learn more about this, check out the Developing Relationships With Lead Nurturing lesson via HubSpot Academy. 

190 Replies 190
rosariorosalyn
Member

What's an example of a lead nurturing campaign in action?

  • Know, Like Trust Method
  • I'll make sure that their time is worth it, and I'll provide value-driven content that answer's the market's pain points.
  • Personalized email and inject story, humor and inspiration
0 Upvotes
MMorgan7
Member

What's an example of a lead nurturing campaign in action?

Simply put, replying to a prospect's email in a timely fashion and start a conversation with them.  That level of adding value can nugde a client into the consideration stage quicker. 

mmsumons
Participant

What's an example of a lead nurturing campaign in action?

There are a few examples of lead nurturing in action, but one that comes to mind is the way email marketers often work. Let's say you sign up for a free ebook on email marketing from a company. In exchange, they ask for your name and email address.

Once they have your information, they begin to send you regular emails with tips and tricks on how to improve your email marketing campaigns. They might also include case studies or stories of how other people have used their techniques to great success. Over time, as you continue to open and read these emails, you become more familiar with the company and more likely to consider purchasing their products or services.

0 Upvotes
DWright2
Participant

What's an example of a lead nurturing campaign in action?

Sending emails regularly and in a timely manner.

0 Upvotes
pawankumar1412
Member

What's an example of a lead nurturing campaign in action?

Lead nurturing is very important to any modes of marketing because it shows us what to do once our marketing emails has delivered and acted upon from the contacts.

 

0 Upvotes
PAVANKUMAR
Member

What's an example of a lead nurturing campaign in action?

Well, the email series depends on where the customer is in the buyer's lifecycle. If a customer just subscribed to your newsletter, a series of emails, from a welcome email, can be delivered to engage the customer. 

0 Upvotes
JAngulo3
Member

What's an example of a lead nurturing campaign in action?

Regular and time-accurate emails.

0 Upvotes
Fawaz
Member

What's an example of a lead nurturing campaign in action?

A welcome sequence you receive over a number of days after signing up for an email list.

0 Upvotes
VKarunaratne
Contributor

What's an example of a lead nurturing campaign in action?

Sending emails in regular and a timely manner.

0 Upvotes
JAnderson23
Member

What's an example of a lead nurturing campaign in action?

Following up an engagement on a website with a thank you or helpful content that is personalized to the person.

0 Upvotes
MZCoaching
Member

What's an example of a lead nurturing campaign in action?

Regular and curated emails

0 Upvotes
MSingh3301
Member

What's an example of a lead nurturing campaign in action?

regular and timely emails

0 Upvotes
DShah47
Member

What's an example of a lead nurturing campaign in action?

regular emails, targeted emails and automated emails which should be relevant

0 Upvotes
GeorgeA
Participant

What's an example of a lead nurturing campaign in action?

Most lead nurturing happen in the engaging stage of inbound marketing, an example would be to add value to them by sending them a timely, effective, and relevant piece of content that solves a problem for them.

BBhangu
Member

What's an example of a lead nurturing campaign in action?

timely and requent emails

0 Upvotes
JCArrington95
Member

What's an example of a lead nurturing campaign in action?

Automated, targeted, and timely emails.

0 Upvotes
BNarang
Member

What's an example of a lead nurturing campaign in action?

to get the results on time it should be timely

it shhould be relevent

0 Upvotes
SThakuri
Member

What's an example of a lead nurturing campaign in action?

An example of a lead nurturing campaign in action would be concentrating on content marketing, leveraging data to intended customers via email, and conducting surveys to understand more about your customer

Queenlamiy
Participant

What's an example of a lead nurturing campaign in action?

A lead nurturing campaign helps to give your contacts value at the right time. It's an automation that follows the contacts behavior. Adding extra links to an action taken, sending a we miss you email or doing a follow up based on the action they just took. This should be timely to get results 

SOiro
Participant

What's an example of a lead nurturing campaign in action?

automated , targeted email copy that provides value to your contacts and gets them to perform your desired action

0 Upvotes