Email Marketing

Champion
HubSpot Employee
HubSpot Employee

In your opinion, what's a successful layout for a high-performing email?

High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like.

 

Extra credit: If you have an example to share (whether it be a drawing or screenshot), please upload it.

 

*To learn more about this, check out the Creating a High-Performing Email lesson via HubSpot Academy. 

1,076 Replies 1,076
Loydiie
Member

In your opinion, what's a successful layout for a high-performing email?

The best email template that I would use is the one that is precise to answer the 5 W's and it can be concise to your buyer's journey as well as putting CTA

0 Upvotes
IKhan55
Member

In your opinion, what's a successful layout for a high-performing email?

A successful marketing email template is visually appealing, concise, and focused on one clear call-to-action. It should also be personalized and targeted to the recipient's interests.

0 Upvotes
Manoj2
Member

In your opinion, what's a successful layout for a high-performing email?

First it has to have a small and clear subject line. The subject line could be either the brand name or the service that a business provide. Second a greeting message, a detailed content about who we are and what we do. If the visitor checked on the  website previously mentioning about what he checked in the website is useful. Adding the official conntact number and finally a thank you message.

0 Upvotes
OLAYEMI24
Member

In your opinion, what's a successful layout for a high-performing email?

A successful marketing emailtemplate should be visually appealing, easy to read, and have a clear and compelling message that motivates the recipients to take action.

0 Upvotes
bemiracle
Member

In your opinion, what's a successful layout for a high-performing email?

A successful marketing email template should be simple and contain only one action to increace the contacts posibility of an engagemant that's sending relevant content that suits the contact on whatever stage of the buy's journey. 

How i will do this

  • Catchy and interesting Subject line.
  • Optimizing great copy that's simple and communicates.
  • A single CTA.

 

EGitome
Participant

In your opinion, what's a successful layout for a high-performing email?

It is one that drives the contact to the desired goal or action. It is clear and goal driven.

0 Upvotes
KDeffley
Member

In your opinion, what's a successful layout for a high-performing email?

A successful marketing email combines a personal-sounding or company-familiar FROM name with a short, but creative and compelling subject line to get opened. 

 

It then provides easy-to-read, but informational and entertaining copy written to match the target audience, along with a single, clear call to action to achieve its engagement and conversion goals. 

0 Upvotes
rahma97
Participant

In your opinion, what's a successful layout for a high-performing email?

A high-performing email is an email that accomplishes the goal for which it was sent. If, for instance, you're sending out an abandoned cart email, that email would be classified as high performing if it accomplished the goal of getting recipients to complete their purchase.

0 Upvotes
KMorris63
Member

In your opinion, what's a successful layout for a high-performing email?

In your opinion, what's a successful layout for a high-performing email?

1. Proper greeting

2. Proper spelling and grammar

3. Keep it concise

4. Good subjectline

5. Small graphics

StephanieMhango
Member

In your opinion, what's a successful layout for a high-performing email?

  • A captivating subject line
  • Short subheading summurazing email and prompts reader further
  • Great and engaging copy
  • Simple to follow CTA
RGorumba
Member

In your opinion, what's a successful layout for a high-performing email?

DESIGN  

  1. Scannability: bolding, bullet points, etc.
  2. Proportion of the images and the text inside the email margin 
  3. Proper Spacing and Blank Spaces (for our visually challenged friends) 
  4. Easy to identify clickable components 
  5. Minimal images and components (no multiple actions with the same components) 

CONTENT  

  1. Few to no repeated words and fillers 
  2. Quality and catchy content 
  • Interesting headline 
  • Enticing preview 
  • Relevant content 
  • Captivating CTA

    3. Conscientious and empathetic

    4. Educational and informative

    5. Professional yet friendly 

    6. Short and straight to the point 

 

 

EMAIL DESKTOP.pngEMAIL MOBILE DEVICE.png

0 Upvotes
chardanne
Participant

In your opinion, what's a successful layout for a high-performing email?

A successful layout for a high-performing email has the following: 

  • A short and interesting subject line
  • Preview text, a snippet of what the email is about
  • Engaging and informative content that can benefit the recipients of the email. 
  • Clear call-to-action buttons
0 Upvotes
IAbiola
Member

In your opinion, what's a successful layout for a high-performing email?

  • A captivating headline
  • Killer preview text
  • Highly compelling content
  • Simple but enticing CTA
0 Upvotes
Beyoncebernard
Member

In your opinion, what's a successful layout for a high-performing email?

A successful high-performing email adds value creatively to your readers and compels them by seeking their best interest.

0 Upvotes
oneeb_alvi
Member

In your opinion, what's a successful layout for a high-performing email?

A successful layout for high performing email has a creative and personalized subject line. Keep it sweet and short. 

0 Upvotes
Steph_HIKMKT
Participant

In your opinion, what's a successful layout for a high-performing email?

I believe that a successful layout for a high-performing email must have the following:

-Compelling subject line that will entice the prospects to open your email

-Preview texts that will give them an appetizer of what they can expect from the email

-A short and informative yet engaging content 

-Visually striking graphics that have a good copy 

-CTA that will give them the drive to take the next step

0 Upvotes
ACHAWE
Member

In your opinion, what's a successful layout for a high-performing email?

A successful layout for a high performing email should have the following;

1. A creative and personalized subject line. Keep it sweet and short

2. A valuable preview text

3. An email copy that's clear, valuable and with a primary goal

4. A CTA that drives readers to a desired action. Stick to one CTA towards the desired goal

0 Upvotes
patrick-a24
Participant

In your opinion, what's a successful layout for a high-performing email?

A successul layout for a high-performing email is a layout where the brand image/logo is identifiable, the email is personalized (not just with personalization tokens), and has a strong CTA

0 Upvotes
abderrahmanet
Member

In your opinion, what's a successful layout for a high-performing email?

A unique and inventive subject line and email preview text will encourage recipients to open the message.

0 Upvotes
BlessedAF
Member

In your opinion, what's a successful layout for a high-performing email?

A personalized and creative subject line and preview text that will make contacts open and click email send

Effective email copy that is clear, purposeful and has a primary goal

CTA that drives contact to take desired action

 

0 Upvotes
MSmith01
Member

In your opinion, what's a successful layout for a high-performing email?

the email needs to start with a tempting subject line and the preview text should be like a sneak peek into the email. Next, use personalisation with the name and keep a clear and concise email leading them towards your goal of the email and CTA 

0 Upvotes