Jul 11, 20214:12 PM - edited Aug 12, 20218:57 AM
HubSpot Employee
In your opinion, what's a successful layout for a high-performing email?
High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like.
Extra credit: If you have an example to share (whether it be a drawing or screenshot), please upload it.
In your opinion, what's a successful layout for a high-performing email?
A successful layout for a high-performing email would include a catchy subject line that makes the contact curious, followed by a preview text that does not surpass 50 characters. It is important to create trust by having the name of the sender included and by sending the emails with a company email. It is also important to take into account the buyer persona and at what stage in the buyer journey the contact is, because the content has to be adapted accordingly to that stage. The most important thing in a high-performing email however is the CTA that drives the contact from the inbox to whatever phase you want them to reach.
In your opinion, what's a successful layout for a high-performing email?
It should contain the following elements like defining the email goal, clear subject line, short email that includes engagement, segmentation of contacts, and clear CTA.
In your opinion, what's a successful layout for a high-performing email?
As someone who isn't very experienced in email marketing, I am speaking from my own experience receiving marketing emails.
I think one thing I like to see in the format of an email is the company's logo at the top, with a familiar layout/design that I am used to seeing on their app, social media, website, etc. With spam emails so frequent these days, I usually don't like to click on any links in an email unless I am 100% sure I can trust the source of the email.
Another thing I think makes a high performing email is one where you don't have to scroll very much. Sometimes we get too creative or try to include too much info where we either distract from our call to action, or we burry it. Emails need to be quick and straight to the point. I want an email to accomplish one goal for me, not give me so many options.
In this lesson, I wasn't familiar with different email layouts/templates. I didn't fully realize you could have different columns. I think that since a lot of users are looking at emails on a phone, emails should stick to one or two columns at most, to help not overwhelm the space of the email.
In your opinion, what's a successful layout for a high-performing email?
The ideal design is to follow and maintain an AIDA model as a structure.
1. Contain a subject line, short and concise. Since many people open the email from their mobile device, then we must generate interest for the client to enter our email.
2. Directed personally to the contact, that is humanized, that is, that it goes specifically with the name of the client and not general.
3. The text must attract the interest of the client. In this part we must have a call to action.
4. The content and information must be direct and to the point of what is meant. The more specific we are in the email, the easier it is for the reader.
In your opinion, what's a successful layout for a high-performing email?
The email should be concise and every element should be written with your goal in mind. Subject line to capture the reader is first step to getting them to open and follow-through with your CTA.
In your opinion, what's a successful layout for a high-performing email?
The cleaner the template the better and the clearner the message the better with a CTA clearly and positioned properly so they can take the appropriate action of the email.
In your opinion, what's a successful layout for a high-performing email?
The successful layout for a high-performing email is selecting the right email and optimizing each part of your email to drive your contacts toward your specific goal to get a high investment in return.
In your opinion, what's a successful layout for a high-performing email?
It's were you established I'm moving description of your products are product looks like you have to put in detail description of your products and what does it doing what you can have offer, Have a picture what has sold before going description about yourself understanding your needs basically description of the way your product comes from what you put into it and when did the covers same down good for your,
Finalists of description of your products and what is it done for itself maybe sales transactions are picture viral have a good picture in the second opinion, Have a list of customers who have bought and in detailed on the products more is better but one three ok.