Email Marketing Tool

pina
Contributor

How do you track email performance?

SOLVE

Hi everyone, 

Trying to figure out the best way to monitor our email performance in terms on opens, clicks, etc. How do you track this?

Right now, we just look at the opan and click rate on the Content > Email screen. I also go to the reports dashboard occasionally and look at the Top emails section. 

But is there a way to see all recently sent emails and their performance? Maybe set up some sort of report? 

 

Would love to hear your thoughts 🙂 

 

Thanks,

 

Pina

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1 Accepted solution
nicolebrenner
Solution
HubSpot Employee
HubSpot Employee

How do you track email performance?

SOLVE

Hey @pina great question! 

When you're looking at email performance in the tool, are you checking out the "Analyze" Tab in the email dashboard? On this page, you can create custom time-frames and view your email performance during that particular period. 

You will be able to see a general overview of the email performance on the top of the page, and the bottom of the page will have a break down of individual email performance for emails that were sent during this time frame. 

Email___HubSpot.png

I would also recommend checking out our Knowledge Doc about the email dashboard for some more information about how to utilize all of these features. 

 

 

@AnnicaThorber do you have any other suggestions for what has worked for you and your clients? 

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3 Replies 3
nicolebrenner
Solution
HubSpot Employee
HubSpot Employee

How do you track email performance?

SOLVE

Hey @pina great question! 

When you're looking at email performance in the tool, are you checking out the "Analyze" Tab in the email dashboard? On this page, you can create custom time-frames and view your email performance during that particular period. 

You will be able to see a general overview of the email performance on the top of the page, and the bottom of the page will have a break down of individual email performance for emails that were sent during this time frame. 

Email___HubSpot.png

I would also recommend checking out our Knowledge Doc about the email dashboard for some more information about how to utilize all of these features. 

 

 

@AnnicaThorber do you have any other suggestions for what has worked for you and your clients? 

AnnicaThorber
Member | Elite Partner
Member | Elite Partner

How do you track email performance?

SOLVE

Can not really contribute to this at the moment, sorry

0 Upvotes
pina
Contributor

How do you track email performance?

SOLVE

Thanks so much! This is really helpful. 

0 Upvotes