Do you delete unengaged contacts from your database?
3 weeks ago
Hello, we have a large number of unengaged contacts in our Hubspot database.
Wondering what others do with their unengaged contacts? Do you leave them in the database or delete them?
I am inclined to delete them, but we sometimes send email to unengaged contacts when there's an important product announcement, or an end of life product notice, etc.
Would love to know the best way to handle these unengaged contacts?