What happens to automated marketing emails sent to unsubscribed contacts?SOLVE
General question: what happens to automated marketing e-mails (triggered through a nurture workflow) sent to contacts who have unsubscribed?
We have a contact who seems to have unsubscribed from our Marketing - General subscription type (which is required in order to receive our nurture emails), and had 2 automated emails blocked. However, after these 2, the workflow seemed to resume sending this contact our nurture emails.
Looking at their contact sheet (left-side menu), I see they are also not enrolled in any subscription types.
GDPR is activated (and required for our business).
Do we need to add an additional step in our workflow that explicitly stops us from sending unsubscribed contacts these emails? Or is there a way to automate this in the settings somehwere?
Thanks a million!
Solved! Go to Solution.
If you checked this box, HubSpot would stop sending emails to contacts without subscriptions, so you definitely want to check if all contacts that you're currently sending emails to have an opt-in for your subscriptions.
From the outside it's hard to tell what exactly happened in the workflow. It doesn't make sense that the first emails were not sent but the subsequent emails were. I'd recommend reaching out to HubSpot support about this. They can have a look at the workflow history and records and should be able to get to the bottom of this.
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