Email Marketing Tool

alexagatiss
Mitwirkender/Mitwirkende

Survey within Marketing Email Using Buttons

lösung

I am trying to embed a survey in a marketing email. I don't want the recipients to be redirected to answer the survey in a browser, otherwise I would be using Customer Feedback Surveys. Instead I have the question I am posing (Are you attending the conference?), then 2 buttons (Yes and No). Does anyone have any ideas of what these could link to? Thanks.

0 Upvotes
2 Akzeptierte Lösungen
karstenkoehler
Lösung
Berühmtheit | Partner
Berühmtheit | Partner

Survey within Marketing Email Using Buttons

lösung

Hi @alexagatiss,

 

You would have to create a simple "Thank you for letting us know" kind of page.

 

Keep in mind that you'll have to use the CTA tool for the buttons, regular email buttons won't do if they're pointing to the same page. HubSpot will not let you filter by button, only by link (which would be the same for all three).

 

Best regards!

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

Lösung in ursprünglichem Beitrag anzeigen

karstenkoehler
Lösung
Berühmtheit | Partner
Berühmtheit | Partner

Survey within Marketing Email Using Buttons

lösung

@alexagatiss in that case, you would simply expand your list criteria with the AND operator: contact has clicked CTA 1 AND contact has clicked CTA 2 🙂

 

Alternatively, if you have one list of people who clicked CTA 1, another list of people who clicked CTA 2, you could simply create a list of people who are in the first two lists, via the list membership filter.

 

If you need a screenshot, let me know, and if these replies helped you, please also mark them as accepted solutions 🙂

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

Lösung in ursprünglichem Beitrag anzeigen

7 Antworten
karstenkoehler
Lösung
Berühmtheit | Partner
Berühmtheit | Partner

Survey within Marketing Email Using Buttons

lösung

Hi @alexagatiss,

 

You would have to create a simple "Thank you for letting us know" kind of page.

 

Keep in mind that you'll have to use the CTA tool for the buttons, regular email buttons won't do if they're pointing to the same page. HubSpot will not let you filter by button, only by link (which would be the same for all three).

 

Best regards!

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

alexagatiss
Mitwirkender/Mitwirkende

Survey within Marketing Email Using Buttons

lösung

Thank you Karsten. We are trying to get an idea of who is going to an event so that we can market to them further. Will our results be messed up if someone clicks link more than once?

0 Upvotes
karstenkoehler
Berühmtheit | Partner
Berühmtheit | Partner

Survey within Marketing Email Using Buttons

lösung

@alexagatiss if they click the same CTA more than once: no. If they click different CTAs, yes, as you would then have to ask which one was accidental or incorrect.

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

0 Upvotes
alexagatiss
Mitwirkender/Mitwirkende

Survey within Marketing Email Using Buttons

lösung

@karstenkoehler Another question about this, how can I make an active list of contacts that clicked each specific CTA?

0 Upvotes
karstenkoehler
Berühmtheit | Partner
Berühmtheit | Partner

Survey within Marketing Email Using Buttons

lösung

@alexagatiss there you go:

 

karstenkoehler_0-1710351472311.png

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

alexagatiss
Mitwirkender/Mitwirkende

Survey within Marketing Email Using Buttons

lösung

@karstenkoehler Excellent, thanks. I know you mentioned this before but is there any way to differentiate people who clicked both CTAs? I am trying to separate them into groups: (1) the people who clicked both CTAs AND (2) the people that clicked one CTA.

 

The CTAs said Yes and No, so I wasn't expecting for someone to click both.😂

0 Upvotes
karstenkoehler
Lösung
Berühmtheit | Partner
Berühmtheit | Partner

Survey within Marketing Email Using Buttons

lösung

@alexagatiss in that case, you would simply expand your list criteria with the AND operator: contact has clicked CTA 1 AND contact has clicked CTA 2 🙂

 

Alternatively, if you have one list of people who clicked CTA 1, another list of people who clicked CTA 2, you could simply create a list of people who are in the first two lists, via the list membership filter.

 

If you need a screenshot, let me know, and if these replies helped you, please also mark them as accepted solutions 🙂

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.