Specify from which e-mail a contacts submits a form
SOLVE
Hi,
For this client we made a custom email feedback element with 2 buttons that refer to landing pages, satisfied or unsatisfied, on which they can submit their chosen answer and optionally leave extra comments.
However, since we would like to use this feedback element in several marketing e-mails, it is necessary to specify from which marketing e-mail a person clicks on the link.
Firstly, I thought of using a personalisation token with the last sent marketing e-mail in the link, but this is no use as a client might submit one after another feedback form and not necessarily always from the last marketing email sent.
Next to that, I also thought of using an invisible form field with the marketing e-mail name in it, but this requires making forms for every marketing e-mail which is more like a workaround than an actual solution.
Is there any way to take the subject of the marketing e-mail and send it as a UTM or parameter to the feedback landing page?