Send marketing email to a limited number of recipients

[uly]

I'd like to send mass marketing emails to only a limit number of recipients.

I already have a two lists set up: one active and one static, both with identical contents.

The lists both contain about 10k conacts. I would like to send emails to only a random 1,000 contacts from the list.

How can I do this?

[Phil_Vallender · Accepted solution]

Hi @uly

There is no function to do this within HubSpot. Your best bet would probably be to export your list to excel, randomise the list there, and import a static list of the selected size. 

Hope this helps.

[karstenkoehler · Accepted solution]

Hi @uly,

It's now possible to create random samples from existing lists! 🙂

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[Automated Rollout] Create a Random Sample from any List

Mar 7, 2023

What is it?

Easily create a new static list with a select number of randomized members from an existing list.

Why does it matter?

Experimenting with a smaller portion of your target audience across tools like e-mail, CTA's, and landing pages can lead to more effective personalized experiences for your customers. Previously though, there was no easy way to obtain these random batches of contacts or companies from an existing HubSpot list. With Random Sample, you can now select a percentage or count of randomized members that will join a new static list.

How does it work?

Inside any list, click "Actions" > "Random Sample".

Type in your desired count OR % of randomized members that you would like to join a new static list. The value that is not filled in, will auto-populate so you are aware of both the count and percentage breakdown.

Click "Create List". You will then be able to click on your new list that's being processed. Note that if your parent list was already in a folder, the random sample list will be automatically created in that folder as well.

Additionally, you will be able to track the source list for a random sample as well as all the samples it has created by going to the List and clicking on Details. It's important to note that this will not prevent a list from being deleted like other references.

Who gets it?

Marketing Enterprise, Marketing Pro

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Best regards!

[Phil_Vallender · Accepted solution]

Hi @uly

There is no function to do this within HubSpot. Your best bet would probably be to export your list to excel, randomise the list there, and import a static list of the selected size. 

Hope this helps.