Email Template Performance

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We use a variety of email templates for creating emails. How do we analyze at a macro level a) how often each template type is used (i.e. Template B is used for 5% of emails sent last month) and b) how each template performs compared to other email templates (i.e. Template A averages a click rate of 10% while Template B average a click rate of 12%)?

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Community Superstar

No known analysis for relative number of times one template is used compared to another other than number of emails sent using each template. That being said, relative effectiveness is now easily identified with the new template analytics tools.

- see Analyze your sales content with the sales content analytics tool

Hope that helps.

 

Best,
Frank

 

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