Email Performance
SOLVEGood day!
I would like to further understand the figures shown on each of the emails that I send out.
What are these figures based on?
1 Accepted solution
Email Performance
SOLVEHi @MariaDP,
Sure, this is explained here: https://knowledge.hubspot.com/marketing-email/analyze-your-marketing-email-campaign-performance
- Time spent viewing email: this report shows whether your recipients read, skimmed, or glanced at your email based on how long it was viewed on their email client. Some clients, such as Gmail, do not provide this data.
- Read: the percentage of contacts who opened the email and viewed it for at least eight seconds.
- Skimmed: the percentage of contacts who opened the email and viewed it for two to eight seconds.
- Glanced: the percentage of contacts who opened the email and viewed it for less than two seconds.
Best regards
| Karsten Köhler |
 | Did my post help answer your query? Help the community by marking it as a solution. |
Email Performance
SOLVEHi @MariaDP,
Sure, this is explained here: https://knowledge.hubspot.com/marketing-email/analyze-your-marketing-email-campaign-performance
- Time spent viewing email: this report shows whether your recipients read, skimmed, or glanced at your email based on how long it was viewed on their email client. Some clients, such as Gmail, do not provide this data.
- Read: the percentage of contacts who opened the email and viewed it for at least eight seconds.
- Skimmed: the percentage of contacts who opened the email and viewed it for two to eight seconds.
- Glanced: the percentage of contacts who opened the email and viewed it for less than two seconds.
Best regards
| Karsten Köhler |
| Did my post help answer your query? Help the community by marking it as a solution. |
Email Performance
SOLVEHi Karsten,
Thank you!
What is the total hundred percent based on?
For example the figures below:
