Email Marketing Campaigns in HubSpot after successful migration from Mailchimp

[DG14642]

We have successfully migrated contact list from Mailchimp to Hubspot. However, it is not possible to share marketing campaigns with these contacts.

Is it possible to create email marketing campaigns in HubSpot to subscribers who have signed up through Mailchimp or using WP Forms? What should I take into account?

Thanks in advance for your support!

[karstenkoehler · Accepted solution]

Hi @DG14642,

When you say "it is not possible to share marketing campaigns with these contacts", can you explain what exactly you mean? Where in the process of email sending are you getting stuck?

If you're not succeeding in scheduling an email send to begin with, I'd recommend reviewing this article: https://knowledge.hubspot.com/marketing-email/create-marketing-emails-in-the-drag-and-drop-email-edi...

If you have already tried to send an email but it didn't go through, the easiest way for troubleshooting would be  checking the Recipients tab and Not sent section of the sent email.

If the contacts are listed there, you'll see explanations as to why contacts were not sent the email. These can include the following:

Are you using the marketing contacts functionality? If yes, are all recipients marked as marketing contacts? (HubSpot will not send emails to non-marketing contacts.)

Do all contacts have an email address?

Do you have the GDPR settings enabled? If yes, you might have restricted email sends to contacts who have a legal basis for communication only. In that case, you would have to update your contact subscriptions.

Have some of the contacts previously bounced? You can check by filtering your recipient list by "Email hard bounce reason is known". This could also be global bounces (contacts that did not bounce in your portal but three other HubSpot portals).

Did you already hit your monthly email send limit? (5X marketing contact tier)

Have some of the contacts previously unsubscribed? You can check by filtering your recipient list by "Unsubscribed from all email is equal to True"

If the contacts are not shown under Not sent, you would have to follow these steps: https://knowledge.hubspot.com/marketing-email/contacts-not-receiving-your-marketing-emails

Best regards!

[DG14642]

Hi @Jnix284 ,
Thank you very much for your response.

I confirm that my subscription does not include Marketing Contacts. I currently use Hubspot's free option. All contacts have an email address and GDPR settings enabled.

Waiting for your comments,
Thank you very much again for your support.
Kind regards,
Dante

[karstenkoehler · Accepted solution]

Hi @DG14642,

When you say "it is not possible to share marketing campaigns with these contacts", can you explain what exactly you mean? Where in the process of email sending are you getting stuck?

If you're not succeeding in scheduling an email send to begin with, I'd recommend reviewing this article: https://knowledge.hubspot.com/marketing-email/create-marketing-emails-in-the-drag-and-drop-email-edi...

If you have already tried to send an email but it didn't go through, the easiest way for troubleshooting would be  checking the Recipients tab and Not sent section of the sent email.

If the contacts are listed there, you'll see explanations as to why contacts were not sent the email. These can include the following:

Are you using the marketing contacts functionality? If yes, are all recipients marked as marketing contacts? (HubSpot will not send emails to non-marketing contacts.)

Do all contacts have an email address?

Do you have the GDPR settings enabled? If yes, you might have restricted email sends to contacts who have a legal basis for communication only. In that case, you would have to update your contact subscriptions.

Have some of the contacts previously bounced? You can check by filtering your recipient list by "Email hard bounce reason is known". This could also be global bounces (contacts that did not bounce in your portal but three other HubSpot portals).

Did you already hit your monthly email send limit? (5X marketing contact tier)

Have some of the contacts previously unsubscribed? You can check by filtering your recipient list by "Unsubscribed from all email is equal to True"

If the contacts are not shown under Not sent, you would have to follow these steps: https://knowledge.hubspot.com/marketing-email/contacts-not-receiving-your-marketing-emails

Best regards!

[DG14642]

Hello @karstenkoehler 
Thank you very much for your detailed response.

When I say "it is not possible to share marketing campaigns with these contacts", I mean that after successfully generating the email and adding the contact list, all contacts appear as "not sent".

Since I already tried to send an email but it didn't work and I verified that the Recipients tab shows the "Not Sent" section, I followed your instructions.

I confirm that my subscription does not say Marketing Contacts. I currently use Hubspot's free option. All contacts have an email address and GDPR settings enabled.

Thank you very much in advance for your support. I look forward to learning more if I can send marketing campaigns.
Greetings and thanks.
Dante

[karstenkoehler]

@DG14642 in that case, you would have to mark those contacts as marketing contacts: https://knowledge.hubspot.com/records/set-contacts-as-marketing

Make sure to read the pop-ups carefully. Additional costs may occur.

[DG14642]

@karstenkoehler , Is it necessary to have at least the hubspot starter plan?

If not, I will need to perform some additional action.

Thanks! Dante

[karstenkoehler]

@DG14642 it looks like that's the case, yes.

[Jnix284 · Accepted solution]

@DG14642 Free accounts are limited to a total of 2000 email sends per month and don't require marketing contacts, it can be anyone in your CRM. The limit resets on the first of each month.

[Jnix284]

Hi @DG14642 as a first step, you'll want to make sure that the contacts on the list you imported are set as Marketing Contacts.

Running a workflow to set the marketing contact status automatically would be easiest, you can trigger it based off of the list.

You'll also need to check that they are set to subscribe to emails, if you had their permission in MailChimp, you can add an additional step to the workflow that will update their subscription status to opt them in to the subscription type for your marketing emails.

Doing both of these should allow you to email them, let me know if you still have trouble or questions about these steps.