Ecommerce abandoned cart emails: Marketing Hub or Sales Hub Pro?

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Ignazio
Contributor | Diamond Partner
Hi!
 
There's something not so clear to me regarding the Hubspot’s pricing plans page: do we need the Marketing Hub Pro, as well as the Sales Hub Pro, to manage the abandoned cart emails of the ecommerce?
 
I made a test with the Sales Hub Pro only: this license unlocked the automations but, apparently, I can’t send emails to the customers to retrieve the cart since the Marketing Hub Pro is requested too. Did you experience it too?
 
Thank you in advance for the support!
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Phil_Vallender
Solution
Most Valuable Member | Elite Partner

Hi @Ignazio 

 

Because abandond cart emails, afaik, use a combination of custom email templates and workflows, Marketing Hub Pro is requried in order to build them in HubSpot. This confirmed in this help article: Create a custom abandoned cart email (Marketing Hub Professional and Enterprise only) 

 

Hope this helps.

Phil Vallender | Inbound marketing for B2B technology companies

View solution in original post

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Phil_Vallender
Solution
Most Valuable Member | Elite Partner

Hi @Ignazio 

 

Because abandond cart emails, afaik, use a combination of custom email templates and workflows, Marketing Hub Pro is requried in order to build them in HubSpot. This confirmed in this help article: Create a custom abandoned cart email (Marketing Hub Professional and Enterprise only) 

 

Hope this helps.

Phil Vallender | Inbound marketing for B2B technology companies

View solution in original post