Does Archiving A Subscription Type Affect Email Delivery

[08076]

If we archive a subscription type, will that impact client's email delivery? We just created the subscription type for the emails were sending out before for one of our programs.

(got no active lists using this subscription type, no workflow with this subscription type as trigger)

[franksteiner79 · Accepted solution]

Hi @08076 

Archiving a subscription type doesn't have a direct impact on email deliverability.

However you might want to review your approach to subscription types, ideally they should have a long shelf life, and hit the sweet spot between being not too generic and not too specific, i.e.:

• "marketing" = too generic
• "product updates" = good description
• "product A monthly newsletter" = a bit too specific

I hope that helps.

Frank