Create unsubscribe link for specific subscription types

[VLavinBitetti]

There are a couple of posts on this from 2 years ago, but I am not seeing a real solution. I would like to add an unsubscribe link in the body of an email, that unsubs users from a SPECIFIC subscription type. 

All I see now is the option to add "unsubscribe all" or "subscription preferences" both of these options are worthless in this scenario. 

The issue with the preferences option is that it has all 6 of our email types checked at once. AND most customers should only be subscribed to 1 or two of them. So they are emailing us asking why they are subscribed to "developer updates". Even though they are not actually and hubspot just has the box ticked.

So they are unsubscribing from all of them becasue it is confusing and they are being removed from things they should not be. 

Is there not a solution to adding an unsubscribe link for 1 specific email preference type? 

[PJohns]

Hi,

Just found this post and would like to achieve the same thing. That is to provide an 'unsubscribe' link that only unsubscribes the user from a specific subsciption type, not all as it does at present? Even better, just the one that the email is sent as?

I can see in the URL code the default is this:

<a href="{{ unsubscribe_link_all }}" data-unsubscribe="true">Unsubscribe</a>

Can anyone let me know what the correct format would be to update this "{{ unsubscribe_link_all }}" to a specific type?

I don't want to have to go back to using Mail Chimp, would rather keep with HubSpot for this.

Thanks

Paul

[ALalut]

Try the custom link method described in the comments. It works perfeclty 👌

[ALalut · Accepted solution]

I found a way to do that (not sure if its the right way but it works).

I have 5 subsricption types in Hubspot.
I created 5 custom email footers (1 footer = 1 Subscription Type)

In each of my email footer, I change the unsubscribe link for a custom Url leading to a dedicated landing page saying "Thanks, you're now unsusribe from "Subscirption type".

And I created 5 workflows (1 Workflow = 1 footer).
Satrting when a contact click on the link in my email footer. And changing the linked email subsription type directly in the workflow

Et voilà 🙂 

Hope this will help !

[TM-OML]

My concern with this method is while it will work with the LINK, it won't affect the "this message came from a mailing list, click here to unsubscribe" header that Apple Mail (and probably others) put at the top of the emails that they display from Hubspot.... 

I think that auto-response will still trigger a full opt-out. Has anyone tried it?

[PJohns]

Hi ALalut,

Hope all is well. I have been trying to see how to setup this workflow you mention, based on a user clicking on a custom URL. But cannot see what the actual 'trigger' action should be.

Can you help? Is it:

When an event occurs 
Object Created
Playbook Log
Property Value Changed - if so which one?
Etc?

Really hoping to setup a means for users to unsubscribe from individual subscription types.

Thanks!

Paul

[AStop]

Yes! We are in need of this exact thing, but I'm not seeing a way to actually do it.

[PJohns]

Hi,

Thanks for your reply!

We already have a custom footer, but cannot see the comment regarding 'custom link method'?

Can you re-share?

Thanks

[MiaSrebrnjak]

Hi @VLavinBitetti, 

 Thank you for reaching out to the Community!

"Unsubscribe" from all emails and "Subscription preferences" are the two default options in marketing email footers, that's correct. While there is no easy way to edit these in your account settings, you could create a new custom marketing email footer (instructions here).

I wanted to ask a couple of subject matter experts for advice: 

hi @danmoyle, @Josh, @jonchim, do you have any other ideas how to achieve this? Thank you! ⭐

Cheers
Mia, Community Team

[MBeran6]

How do you create a custom email footer unsubscribe link that is specific to the subscription type the email was sent as?

In the instructions you linked to it only mentions how to unsubscribe from all or manage subscription types. 

My ideal footer would have 3x unsubscription options

1. Unsubscribe from [subscription type of email]
2. Manage subscription preferences
3. Unsubscribe from all

[VLavinBitetti]

When going this route, how would you go about adding a specific unsubscribe link for a certain preference?