Contact deletion - Unsubscribe information

[Gopinath]

Does Hubspot retain the subscription preference of contacts which are deleted ? I'm using "Delete this contact with the ability to recover within 90 days" option.

What happens if a deleted contact enters the system again through a form fill, CRM sync or list import. Will unsubscribe from all email automatically turn to True for that record?

I'm contemplating between deleting or retaining contacts who have unsubscribed so that we have their subscription preferences in case Hubspot doesn't save it.

Any help would be appreciated!

Thanks!

[MFrankJohnson · Accepted solution]

Subscription status is part of essential information retained by HubSpot even AFTER (normal) deletion. Should a manually unsubscribed contact re-enter the CRM, their accurate subscription status (unsubscribed) will still be reflected.

- see Import an opt-out list

- see Remove an opt-out of email status

[Gopinath]

Thank You!

[jackvill32]

Hi, I was wondering - is this just true from "Unsubscribe from all emails" or will the info also be retained for unsubscribes from specific subscriptions?

Thanks

John

[jennysowyrda]

Hi @jackvill32,

The contact will remain unsubscribed from each email subscription type when they are reimported.

Thank you,

Jenny