Email Marketing Tool

netyeargroup
Member

Can I track which of the multiple links are clicked on in marketing emails?

SOLVE

I am currently only subscribed to Marketing Hub, not Sales Hub.
I use marketing emails for sales follow-up emails and want to determine which of the multiple links in the email the contact clicked on.
Can I use Marketing Hub marketing emails in this way?
If not, is there an alternative way to identify the clicks?

1 Accepted solution
karstenkoehler
Solution
Hall of Famer | Partner
Hall of Famer | Partner

Can I track which of the multiple links are clicked on in marketing emails?

SOLVE

Hi @netyeargroup,

 

Yes, when you open your marketing email in HubSpot, you should automatically land in the performance tab. Scroll down and you'll find the most-clicked links as well as a heat-map: https://knowledge.hubspot.com/marketing-email/analyze-your-marketing-email-campaign-performance#perf...

 

Information about link clicks can also be referenced in contact-based lists (reports, workflows etc). Find "Marketing emails", select your email and then choose the link from the dropdown:

 

karstenkoehler_0-1707484476854.png

 

karstenkoehler_1-1707484490144.png

 

Let me know if you have any follow-up questions!

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

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2 Replies 2
karstenkoehler
Solution
Hall of Famer | Partner
Hall of Famer | Partner

Can I track which of the multiple links are clicked on in marketing emails?

SOLVE

Hi @netyeargroup,

 

Yes, when you open your marketing email in HubSpot, you should automatically land in the performance tab. Scroll down and you'll find the most-clicked links as well as a heat-map: https://knowledge.hubspot.com/marketing-email/analyze-your-marketing-email-campaign-performance#perf...

 

Information about link clicks can also be referenced in contact-based lists (reports, workflows etc). Find "Marketing emails", select your email and then choose the link from the dropdown:

 

karstenkoehler_0-1707484476854.png

 

karstenkoehler_1-1707484490144.png

 

Let me know if you have any follow-up questions!

Karsten Köhler
HubSpot Freelancer | RevOps & CRM Consultant | Community Hall of Famer

Beratungstermin mit Karsten vereinbaren

 

Did my post help answer your query? Help the community by marking it as a solution.

netyeargroup
Member

Can I track which of the multiple links are clicked on in marketing emails?

SOLVE

Hi,@karstenkoehler,

Thanks for the info.

I'll try to use contact-based lists to determine each click link.

 

Regards.

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