Email Marketing Tool

cfleish
Participant

Automated Email Signatures for Sales Campaigns Run by Marketers

I run email campaigns on behalf of multiple sales people in our organization. They do not run them, marketing does. We send HTML emails and I have to use a unique email signature for each one. I was told that I would have to get every salesperson to join HubSpot and create their signature before I could automate them into my campaigns. That's ridiculous as we know that marketers don't want all of their salespeople in HubSpot if they're not going to use the sales tools. Which we aren't at this time. 

 

Please make it possible for marketers to auto-populate email signatures for different individuals within the marketing hub for email marketing.

 

I design multiple new email campaigns per week and our products change rapidly. Using the same template for them won't work so please don't post that as an option. 

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5 Replies 5
Bryantworks
Key Advisor | Diamond Partner
Key Advisor | Diamond Partner

Automated Email Signatures for Sales Campaigns Run by Marketers

Hey @cfleish,

 

You could potentially do a workaround with this and include signatures as contact tokens being set in workflow.  I could see a structure like the following if you're sending these campaigns with different industries for example:

 

If Industry is Healthcare > Set Industry Signature Name as Chris Bryant > Set Industry Email as chris@bryantoworks.com > Set Industry Phone as 123-456-7890 etc.  

 

Then

 

If Industry is Finance > Set Industry Signature Name as cleish, etc.

 

Then in the email, you can just have it as:

 

Best,

{{ contact.industy_signature_name }}

{{ contact.industy_signature_email }}

{{ contact.industy_signature_phone }}

 

Would that not work here?  

Chris Bryant | Your Dedicated HubSpot Expert
cfleish
Participant

Automated Email Signatures for Sales Campaigns Run by Marketers

It only works if you don't use photos and branding but I prefer to have nice branded signatures.

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Bryantworks
Key Advisor | Diamond Partner
Key Advisor | Diamond Partner

Automated Email Signatures for Sales Campaigns Run by Marketers

Hey @cfleish, you can use photos and branding as well.  Especially since you're using HTML.  You can host the photos on your own HubSpot instance and pull their URL to insert into the HTML email.

 

Continuing on the workflow:

 

Set Industry signature profile image as https://www.bryantworks.com/wp-content/myimagehere.png

 

For example in the email:

 

<img src="{{ contact.industry_signature_profileimg" alt="Chris Bryant" height="42" width="42">

Chris Bryant | Your Dedicated HubSpot Expert
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cfleish
Participant

Automated Email Signatures for Sales Campaigns Run by Marketers

Unfortunately, this still doesn't work because I have to still clone and change the send from email. The goal is one email to multiple lists from multiple salespeople. 

 

This shouldn't need a convoluted workaround. 

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Bryantworks
Key Advisor | Diamond Partner
Key Advisor | Diamond Partner

Automated Email Signatures for Sales Campaigns Run by Marketers

Hey @cfleish,

 

Unfortunately, HubSpot doesn't offer the solution you're looking for, and since what I've suggested won't work your best bet in getting this on HubSpot's radar is submitting a post on the Ideas forum.

 

Best of luck.

Chris Bryant | Your Dedicated HubSpot Expert
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