Sending emails to outlook

Regular Contributor

As a B2B company most of the users who receive our email open them in Outlook, this means that they do not see the email headers or any other images.

As best practice would you create emails without email header images because of this or would you continue using header images?

1 Reply 1
Regular Advisor

Hey @DanielAudio19,


Outlook is a bit frustrating when it comes to this, personally, if your users are in Outlook I would omit to add in images, but if you're looking at ~60% of users I would leave them in, but make sure my alt tags were on point.   But there's probably a fair share of Outlook users that do render images by default, I'd look at what percentage of your users are in Outlook and judge from there.