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How do you document workflows?

jspencerdav
Contributor | Diamond Partner
Contributor | Diamond Partner

Workflows is arguably the most powerful feature in HubSpot. Regardless of skill level in HubSpot, users create workflows to automate valuable work.

 

However, without good documentation, workflows quickly become a black hole of confusion and wasted time trying to figure out why something is happening (or not!). 

 

The solution? Documentation.

 

How do you document workflows? Here are the core things I believe every workflow needs documented (what would you add?) :

  • Link to workflow
  • Change control notes (if workflow is affected by external changes)
  • Triggers
  • Workflow settings / goal criteria
  • Business goal / objective solved by workflow
  • Expected outcome(s)
  • Properties set
  • Dependencies with other workflows
  • Internal email / tasks sent
  • Core logic defined by each workflow step

And, just as important - how do you keep your workflow documentation up to date?

24 Replies 24
jspencerdav
Contributor | Diamond Partner
Contributor | Diamond Partner

Hey, @MrBean - good question! That is simply the Goal set in the workflow settings. In a recent itteration of this documentation outline, I've separated 'Settings' and 'Workflow Goal' as separate bullets.

amber-square2
Contributor | Diamond Partner
Contributor | Diamond Partner

Goal criteria helps gauge success: https://knowledge.hubspot.com/workflows/use-goals-in-contact-based-workflows

 

And for Contact workflows you can use that to unenroll contacts from a workflow when they meet a set goal. 

 

I think a big piece of keeping documentation up to date is being able to lock down permissions for editing workflows...seems like a lot of users have Super Admin access and mess with things they shouldn't. 🙂 I would love to start seeing HubSpot Super Admin seen on the level of Salesforce Admin - where a process needs to be followed to request a change from the designated person, who would then know to document their changes.

HBirtcher
Participant

When I took over as Admin for our company this was the first thing I did! We went from having 10 SuperAdmins to only having myself as the CRM Administrator , our external marketing team and a backup in our IT department. I can then give rights as needed to edit workflows if I am out, but otherwise it is just me and our outside marketing team. It still gets a little tricky as I have a system I use and the marketing team has a different process, but it is a HUGE step in the right directly. 

MiaSrebrnjak
Community Manager
Community Manager

Great tips, thank you for sharing @jspencerdav!

 

 


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