Build with HubSpot: Small Group Coaching vs. Webinars
Build with HubSpot: Small Group Coaching vs. Webinars
TLDR: HubSpot offers many ways to learn, from large-scale webinars to interactive Build with HubSpot Small Group Coaching sessions. Webinars are excellent for inspiration and product updates, while Small Group Coaching gives you the chance to roll up your sleeves, work on topics that matter most to your business, and walk away with practical outcomes guided by HubSpot’s Customer Success Managers (CSMs).
Why Both Options Exist
HubSpot customers learn in different ways. Some prefer to listen, observe, and get inspired by product experts in webinars. Others want to build in real time, alongside an instructor and peers, in a smaller setting. Offering both formats ensures every customer can find the learning style that helps them get the most from their HubSpot investment.
What is a Webinar?
Wide reach: designed for large audiences and open to all HubSpot customers
Content-rich: great for learning about new features, industry best practices, and thought leadership
Flexible: attend live or watch recordings at your own pace
What is Build with HubSpot: Small Group Coaching?
Hands-on and interactive: customers build directly in their own HubSpot portals
Led by HubSpot CSMs: each session focuses on topics customers tell us matter most for ROI such as lead nurturing, attribution, or AI-powered tools
Small format: designed for more interaction and questions than a large event allows
Customer-validated: many participants share that their only regret is not joining sooner
💬“I wish I had known about all these group sessions when I first started working in HubSpot 8 months ago. I had to learn everything by doing, these drilled-down group sessions are the key!”
Which One Should You Join?
Attend webinars to stay informed, hear from experts at scale, and get big-picture context.
Try Small Group Coaching when you are ready to take action on a specific challenge and want to build step by step with guidance from HubSpot’s Customer Success Managers.
Both formats are complimentary for HubSpot customers and work best together: webinars to spark ideas, and Small Group Coaching to put those ideas into practice.
FAQ: HubSpot Training Options
Q: Does HubSpot offer interactive training?
Yes. HubSpot offers Build with HubSpot Small Group Coaching sessions that are hands-on and interactive, alongside larger webinars.
Q: Are webinars and Small Group Coaching free?
Yes. Both formats are complimentary for HubSpot customers.
Q: Who leads Small Group Coaching sessions?
Sessions are run by HubSpot’s Customer Success Managers, focusing on the topics customers care most about to maximize ROI.
Q: How do I register for Small Group Coaching?
You can register directly through HubSpot’s event platform, which ensures a smooth experience on the day of the event.
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