NPS definitions

SOLVE
Highlighted
Occasional Contributor

I don't understand how all of 0-6 can be Detractors, 7-8 Passive and 9-10 Promotors. Seems to really skew the results. Yes, it sets a high bar, but at the same time, leaves little room for error on the customers side.
I am seeing positive messages from Detractors and Passives, but they may not think the scale is logarithmic.
To me, anything above a 5 would be passive to positive in nature.

1 Accepted solution

Accepted Solutions
Community Superstar

The Net Promoter system of management and Net Promoter Score (NPS) metric is DEFINED by the original creator -- Fred Reichheld -- not by individual companies using the metric (HubSpot included).

2 Replies 2
Community Superstar

The Net Promoter system of management and Net Promoter Score (NPS) metric is DEFINED by the original creator -- Fred Reichheld -- not by individual companies using the metric (HubSpot included).

Occasional Contributor

Seems reasonable.  If they are defined as incontent or passive, treat them that way - regardless of what their comments say to the contrary.

Reply
0 Upvotes