Using Yoast SEO with Hubspot CMS

[alok_prasad]

Has anyone used Yoast SEO plugin with website and blog hosted on Hubspot CMS for on-page optimization? I am confused since it states that Yoast SEO is only for Wordpress blogs.

Any insights appreciated.

[Phil_Vallender · Accepted solution]

Hi @alok_prasad 

As other's have said, Yoast is a mainly a WordPress SEO solution (with support for some other platforms), and a great one at that, but it is not compatible with HubSpot. 

However, fortunately, HubSpot incorporates a lot of what many would consider to be the essential features of Yoast and a variety of other SEO on top of a platform that is optimised for technical SEO performance (which can be undone of course by poor development practices). 

HubSpot's SEO features include:

• A site wide audit that scans your entire site for technical issues and on-page SEO opportunities, helping you track down problems and optimise content
  • See: View SEO recommendations for all pages 
• Page specific recommendations in the editor as you create content, helping to ensure that all new content is optimsed titles, descriptions, alt tags, etc
  • See: View SEO recommendations for a specific page or blog post
• SEO topic planning, helping you to organise content clusters around pillars for maximum SEO benefit
  • See: Create topics for your SEO strategy
• Google Search Console integration that brings search query impression and click data right into your HubSpot SEO tools and analytics:
  
  • See: Google Search Console integration
• URL redirection creation and management, helping you to retain traffic while moving, updating or trashing content
  • See: Create and manage URL redirects
• Plus, built-in technical SEO features that are always working for you including:
  
  • Automatic image resizing on HubSpot content
  • Javascript and CSS minification
  • Automatic SSL certificate provisioning
  • Globally distributed Content Delivery Network

If your website is on WordPress, then it would most likely be a very good idea to use Yoast or something like it. However, if you are on or are moving to HubSpot CMS, you are pretty well supported from an SEO standpoint with the built-in tools and features. 

Hope this helps?

[MSsurti]

I don't think Yoast is supported for Hubspot. it's mainly used in WordPress site, but you can try any other alternative tool which work with hubspot or use SEO setting similliar to yoast in your WordPress site 

[rikkilear]

Hey Alok,

What are you hoping to achieve with Yoast and HubSpot? It may be the case there is an alternative tool in HubSpot to achieve it.

[craiggrella]

We've used Yoast and other SEO plugins for WP sites.

In my opinion, the plugin Rank Math is superior and easier to use with a better UI and automated features.

We recently moved our blog over to hubspot and now use the built-in SEO features there. They work similarly well, and don't require a plugin.

[SKumar4]

Hey, I am trying to add Titles and metadata for SEO on hub spot, it does not give you an option to have alternate titles like Yoast allows you to have. The title and meta data is one fixed value in hubspot, so that is why I am looking for alternatives to yoast like plugin on hubspot

[rikkilear]

Hey, what do you mean by 'alternative titles'?

[SKumar4]

Ok, in yoast SEO plugin it says your title tags must be between 50 and 60 characters, in real world always limiting to those of not practical, so it allows for alternate titles that is targeted to SERP

[MFrankJohnson]

Rank Math has a very impressive side-by-side comparison with Yoast. Nice.

[MFrankJohnson]

Yoast SEO is a search engine optimization plugin for WordPress and other platforms. However, Yoast only works with open source platforms i.e., not HubSpot -- see Yoast SEO for your platform.