Content Strategy & SEO

Helene
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Topic cluster: Can I have 1 article linked to more than cluster topics?

resolver

Hi there,

So we use tags & categories on wordpress as we publish content both on different topics and on different technical levels. So one person can be interested in only one topic but with different technical levels while at the same time some visitors 1 technical level but interested in different topic.

we are just starting to implement the topic clusters and I wanted to know if then i can do a topic cluster per topic but also per technical levels (and therefore having te same content referred into 2 different topic clusters).

 

thank you very much for your help 🙂

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Josh
Solución
Experto reconocido | Partner nivel Platinum
Experto reconocido | Partner nivel Platinum

Topic cluster: Can I have 1 article linked to more than cluster topics?

resolver

Hi @Helene,

 

As long as it is relevant to both topics, I think you'll be OK. 

 

Josh




Did this post help solve your problem? If so, please mark it as a solution.

Josh Curcio

HubSpot support and inbound marketing for OEMs, contract manufacturers, and industrial suppliers.
HubSpot Platinum Partner & HubSpot Certified Trainer

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3 Respuestas 3
jpsanchez
Colaborador | Partner nivel Elite
Colaborador | Partner nivel Elite

Topic cluster: Can I have 1 article linked to more than cluster topics?

resolver

Hi 😉

 

This is what we call  subclasters.-  Its a great option for site with large number of content like hubspot. If your Site is with -100 blog post publish i will not recomend it to you. 

 

It´s better before to create or update for a 1 Complete Buyer journey with 1 cluster per Stage ( Awarness, consideration and decision) 100% working and indexed. 

 

Hope it helps 

KR

JP

 

YonM
Colaborador | Partner nivel Diamond
Colaborador | Partner nivel Diamond

Topic cluster: Can I have 1 article linked to more than cluster topics?

resolver

So you're saying you have a cluster for each stage of each buyer journey, not by topic? 

 

So a topic of 'connected cars' would have 3 different clusters [without overlapping content if the site is under 100 blog posts] for each buyer journey? 

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Josh
Solución
Experto reconocido | Partner nivel Platinum
Experto reconocido | Partner nivel Platinum

Topic cluster: Can I have 1 article linked to more than cluster topics?

resolver

Hi @Helene,

 

As long as it is relevant to both topics, I think you'll be OK. 

 

Josh




Did this post help solve your problem? If so, please mark it as a solution.

Josh Curcio

HubSpot support and inbound marketing for OEMs, contract manufacturers, and industrial suppliers.
HubSpot Platinum Partner & HubSpot Certified Trainer

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