Content Strategy & SEO

NMunroe92
Miembro

SEO Subtopics

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Hi there,

 

Is it possible to use keywords linked to the main topic in SEO without the subs having a URL attached? Or must they have a URL attached to work?

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ChristinaKay
Solución
Colaborador líder

SEO Subtopics

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You dont have to have the keyword in the URL... it helps for sure. And if you do have it in the URL make sure you are paying attention to how it is displayed... using to many-hephens-to-break-up-things can look spammy. Google does display the URLs with keyword-rich content for websites that don't use breadcrumb navigation or the structured data associated with it (screenshot attached). 

 

Make sure you have the keywords in image alt text and follow other best practices if you are leaving it out of the URL :). If you want to give me more deets on this (PM me) and I can give more specific help! 

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AlishaCoffey
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SEO Subtopics

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I noticed that your question has already been answered, but I wanted to add my two cents. As far as I know, it is possible to use subtopics or keywords linked to the main topic in SEO without them having a URL attached. However, it's always best to have a URL attached to each subtopic, as it can help with indexing and ranking.In case you're interested, I came across a helpful resource that talks about SEO subtopics in more detail. It's an article on najadeseo.com that I found useful when I was learning about SEO. You can check it out at https://najadeseo.com/seo-%e0%b8%aa%e0%b8%b2%e0%b8%a2%e0%b9%80%e0%b8%97%e0%b8%b2/

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ChristinaKay
Solución
Colaborador líder

SEO Subtopics

resolver

You dont have to have the keyword in the URL... it helps for sure. And if you do have it in the URL make sure you are paying attention to how it is displayed... using to many-hephens-to-break-up-things can look spammy. Google does display the URLs with keyword-rich content for websites that don't use breadcrumb navigation or the structured data associated with it (screenshot attached). 

 

Make sure you have the keywords in image alt text and follow other best practices if you are leaving it out of the URL :). If you want to give me more deets on this (PM me) and I can give more specific help! 

MiaSrebrnjak
Administrador de la comunidad
Administrador de la comunidad

SEO Subtopics

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HI @NMunroe92,

 

Thank you for reaching out to the Community!

I wanted to tag in a couple of subject matter experts to see if they have any input on this matter:

hi @albertsg@ChristinaKay@GeorgeBThomas, do you have any tips for @NMunroe92? Thank you!

 

Cheers
Mia, Community Team  




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