Need to know about SEO

[Jawad01]

I'm new here.I wanted to learn SEO. Please help me.

[karstenkoehler · Accepted solution]

Hi @Jawad01,

It's great that you're interested in learning SEO (Search Engine Optimization). SEO is a critical digital marketing skill that helps websites rank higher in search engine results (like Google), attracting more organic (non-paid) traffic.

HubSpot has a free training course on SEO and achieving sustainable organic traffic growth right here: https://academy.hubspot.com/courses/seo-training

If you want to take a more explorative rout, here's how to get started, with the help of generative AI:

Step-by-Step Guide to Getting Started with SEO

1. Learn the Basics:

   • Familiarize yourself with basic SEO terms and concepts like keywords, meta tags, title tags, and link building.

2. Do Keyword Research:

   • Identify keywords that your target audience is searching for using tools like Google Keyword Planner, Ahrefs, or Ubersuggest.

3. Optimize Your Content:

   • Start writing blog posts or improving existing content by including relevant keywords naturally.
   • Write engaging meta titles and descriptions.
   • Use headers (H1, H2, etc.) to structure your content.

4. Create a Website or Blog:

   • If you don’t already have a website, build one using platforms like WordPress or Wix. Focus on creating a clean, responsive, and fast website.

5. On-Page SEO:

   • Focus on optimizing title tags, meta descriptions, URLs, and internal linking.
   • Improve content readability with proper formatting and good use of images, headers, and lists.

6. Off-Page SEO:

   • Start building quality backlinks by creating valuable content that others want to share. You can also try guest blogging or outreach.

7. Monitor Your Performance:

   • Use tools like Google Search Console to see how your pages are performing, and Google Analytics to track visitor behavior and conversions.

8. Keep Learning:

   • SEO is constantly evolving, so staying up to date with algorithm updates and trends is important.

Free Tools for SEO Beginners

• Google Analytics: Tracks website traffic and user behavior.
• Google Search Console: Monitors your site’s performance in search results.
• Google Keyword Planner: Free tool to discover keyword ideas.
• Ubersuggest: Offers keyword suggestions, SEO insights, and competitive analysis.
• Yoast SEO: A popular WordPress plugin that helps with on-page SEO.

Key Resources for Learning SEO

• Moz’s Beginner's Guide to SEO: A free, comprehensive guide for beginners.
• Backlinko: Great blog with in-depth SEO strategies.
• Ahrefs Blog: Provides advanced SEO techniques and case studies.
• Neil Patel Blog: Good for learning the basics and more complex SEO strategies.

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This should give you a strong foundation to begin learning SEO. Let me know if you'd like to dive into any specific area or have further questions!