My Website URL not index in Google and Bing

[Punit]

Hi everyone,

I’m having a serious indexing issue with my website: https://allcouponcodes.net/ 

First, Bing completely deindexed my site. After about a month, Google also deindexed almost all of my URLs. When I check Google Search Console, it shows the issue as “Crawled – currently not indexed.”

Right now, Search Console says 19 pages are indexed, but when I check manually on Google, I only see 4 pages actually indexed.

Before this problem, many of my keywords were ranking in the top 20.

Can anyone help me figure out if this is a technical issue or an on-page/content issue?

Thanks in advance.

[RidhiSharma2000 · Accepted solution]

Check Site-map 
also check robat txt 
User-agent: *
Allow: /
Sitemap: https://allcouponcodes.net/sitemap.xml 

[clwydp · Accepted solution]

I looked at your site, here are my thoughts:

The primary concern is that Google has been targeting coupon sites aggressively since May 2024. They deindexed major sites like CNN, Forbes, and USA Today for "site reputation abuse" and low-quality content.

Problems I found on your site:

• Repetitive "You've already voted!" text (20x at top) - technical error/spam signal
• Generic template content without unique value
• Typical coupon aggregator with no original reviews or testing

What to check:

1. Google Search Console - look for manual actions/penalties
2. Search "site:allcouponcodes.net" to see what's indexed
3. Fix that voting error immediately
4. Check robots.txt and noindex tags

To recover:

• Add original content: actual coupon testing, detailed store reviews, buying guides
• Provide real value beyond just listing codes
• Google wants expertise and unique insights, not just code aggregation

Coupon sites need to prove genuine value now or Google won't rank them. Focus on quality over quantity.

[clwydp · Accepted solution]

I looked at your site, here are my thoughts:

The primary concern is that Google has been targeting coupon sites aggressively since May 2024. They deindexed major sites like CNN, Forbes, and USA Today for "site reputation abuse" and low-quality content.

Problems I found on your site:

• Repetitive "You've already voted!" text (20x at top) - technical error/spam signal
• Generic template content without unique value
• Typical coupon aggregator with no original reviews or testing

What to check:

1. Google Search Console - look for manual actions/penalties
2. Search "site:allcouponcodes.net" to see what's indexed
3. Fix that voting error immediately
4. Check robots.txt and noindex tags

To recover:

• Add original content: actual coupon testing, detailed store reviews, buying guides
• Provide real value beyond just listing codes
• Google wants expertise and unique insights, not just code aggregation

Coupon sites need to prove genuine value now or Google won't rank them. Focus on quality over quantity.

[Punit]

Thanks a lot for the detailed feedback — it really helped me look at things from a different angle.

I just wanted to clarify a few things about my site. I was aware that Google deindexed large publishers like CNN and Forbes because of “site reputation abuse,” but my site doesn’t do that  I actually provide written content on every store page.

Right now, I follow this outline for each store:

1. Introduction

2. Steps to Apply a coupon

3. What to Do When a Code Doesn’t Work

4. How We Collect and Test the Code

5. Alternative Comparison

6. FAQ

So, it’s not just coupon listings — I also add detailed, original sections explaining how codes work and how we verify them. I understand my content might look similar across pages since I use the same outline, but that’s because these are store pages, not full review articles.

I also create cluster articles around each store (like guides and comparisons) to build topical authority. I don’t see any manual penalty in Search Console either.

However, I agree that my pages might appear too “template-like.” What do you suggest I add or change to make the content more unique and valuable while keeping it relevant to coupon users?

Also, I noticed some low-authority competitors with just 50–100 words of text and a few FAQs are still ranking even though they add far less value. Any idea why that could be happening?

[BérangèreL · Accepted solution]

Hi @Punit and thanks for getting back to us!
 

Regarding your questions:
 

• Template-like pages: Many sites use a repeatable structure for similar pages (like stores, locations, or products). However, Google’s helpful content guidelines now reward pages with unique user value and penalize thin or “cookie-cutter” pages, even if they’re not outright spam. For your scenario, here are some actionable tips:
  
  
  • Include truly unique insights, stats, or data points related to each store (e.g., common customer pain points, recent coupon trends, real user reviews or surveys).
  • Share supporting media (unique images, store-specific screenshots, or comparison tables).
  • Add a “What sets [store] apart” or “Little-known facts about [store]” section to make each page more memorable.
  • Highlight Q&As, pain points, or “best for X type of shopper” based on your experience or user feedback.
  • Reference cluster guides inline, e.g., “Want more tips for [store]? See our full guide,” to increase depth and internal linking.

For further guidance, here is an article that can help you:
 

• How to use topic clusters for SEO: Your cluster article strategy is on the right track! Check out this guide for more optimization ideas.

Ongoing improvements in page-level uniqueness, value, and experience for visitors are key.
 

I hope this helps!

Have a great weekend!
Bérangère

[Punit]

Hi @Bérangère,

Thank you so much for the detailed explanation and practical tips really appreciate your time! 

To be honest, this is the best answer I’ve received for my issue. Your suggestions about adding unique insights, real user data, and a “What sets [store] apart” section are extremely helpful. I’ll start working on making each page more original and valuable with fresh content, visuals, and store-specific details.

I also like your idea of linking to related cluster guides that’s a smart way to build depth and improve internal linking.

Thanks again for the clear guidance and for sharing the topic cluster article. I’ll definitely work on all these points.

[Punit]

Thanks a lot for the detailed feedback — it really helped me look at things from a different angle.

I just wanted to clarify a few things about my site. I was aware that Google deindexed large publishers like CNN and Forbes because of “site reputation abuse,” but my site doesn’t do that  I actually provide written content on every store page.

Right now, I follow this outline for each store:

1. Introduction

2. Steps to Apply a coupon

3. What to Do When a Code Doesn’t Work

4. How We Collect and Test the Code

5. Alternative Comparison

6. FAQ

So, it’s not just coupon listings — I also add detailed, original sections explaining how codes work and how we verify them. I understand my content might look similar across pages since I use the same outline, but that’s because these are store pages, not full review articles.

I also create cluster articles around each store (like guides and comparisons) to build topical authority. I don’t see any manual penalty in Search Console either.

However, I agree that my pages might appear too “template-like.” What do you suggest I add or change to make the content more unique and valuable while keeping it relevant to coupon users?

Also, I noticed some low-authority competitors with just 50–100 words of text and a few FAQs are still ranking even though they add far less value. Any idea why that could be happening?

Thanks again for taking the time to help I really appreciate your input.

[RidhiSharma2000 · Accepted solution]

Check Site-map 
also check robat txt 
User-agent: *
Allow: /
Sitemap: https://allcouponcodes.net/sitemap.xml 

[Punit]

Thanks for the reply

I dont see any kind of issue in my website robot.txt