Linkbuilding techniques and practise

[DGusarova]

Hi everyone! Im looking for SEO expert advise. 

I have a triky questing about linkbuilding techniques. 
At the course you tell us about linkbuilding from the edge of building relationships with journalists, bloggers,  magazines and etc. But as I know there is another way to get backlink - crowd marketing. Crowd marketing is the way to make backlinks by posting relevant comments at discutions at multiple forums. Does it wokr well for yoour domain and backlink score? Or bby using this crowd marketing you make more harm to your website ranking? or it is just no sence to do it? 

looking forward for you opinions 🙏

[rikkilear]

Hey,

Good question.

It depends where you are posting these comments and what systems they use.

Let's start with systems: most commenting systems automatically no-follow links. Which in theory means they don't pass on any authority by placing a link there. You can add an extension to your chrome (moz for example) which will highlight if links on that page are follow / no-follow.

Where you are posting them: if the pages are unrelated to your business, a lot of people are posting links there or generally the sites are 'low quality' there is going to be little to no benefit. However, if the websites are super relevant to your business and are 'high quality' then it's likely to benefit you. Try this as a test; "would I post a link here even if it where to give me no SEO benefit?", if the answer is yes it would typically add some value to both the website you are posting on and to your website authority.

[PamCotton]

Hello @DGusarova happy Friday!

Thank you for posting in our Community! I want to invite our top experts to this conversation @johnelmer @ajchapman20 @rikkilear any recommendations for the @DGusarova matter?

Thank you,

Pam