I want to develop strategy for website

[STravis]

I want to develop a content and SEO Strategy for my site. I don't know where to get started. You can share blogs or videos that you think would be suitable for me. Here's my site kitchen appliances company

[NWilliam]

I'm starting to plan out my website strategy for my kitchen appliances company. It feels a bit daunting, but I know I need to focus on creating helpful content. Maybe I should include stuff about Kitchen Remodeling Woodland Hills Services to boost my site's visibility. Time to simplify and get started!

[SShinde66]

Hey Stravis, 

Here are some of our most insightful blogs that might help: https://novus.digital/2022/02/17/what-is-seo-marketing/

https://novus.digital/2022/03/08/how-to-do-basic-seo-with-zero-experience/

However, if you’re new to this, we suggest you get in touch with us and discuss your strategy. We can help you with your questions and maybe work together in sync with your budget.

[DianaGomez]

Hi @SShinde66, thanks for sharing 🙂

Best, 

Diana

[CAnderson716 · Accepted solution]

Hi @STravis, I would first start with your buyer personas, your target audience. Consider their challenges and goals, and the questions that they might be asking at different stages of the buyer's journey. Once you get those questions defined, then do a google search for each question and look at the top ranking sites and resources that come up. You can then also scroll down further and see the related questions that others also asked to frame the keywords that you want to focus your blog articles and website for from an SEO perspective.

I know the team over at Simple Strat does a great job with content strategy. I have included a blog article of theirs below as well as the link to their buyer persona template.

https://blog.simplestrat.com/creating-a-content-funnel-when-and-where-to-start

https://info.simplestrat.com/buyer-persona-template