Defining your SEO goals

[Pranav_Gorathe]

I want to increase the number of leads from your website?

[EvelinaMilenova]

Knowing what kind of website you're trying to get leads from would be helpful. 

Generally speaking, if you have a new website, you'll need to target long-tail, bottom-of-the-funnel keywords. It's easier to rank for very specific terms than for general keywords with thousands of monthly searches. You also want to target keywords your potential clients search for when they're ready for purchase. 

[MouLik]

I had a similar goal when I was helping my cousin, who runs a small home repair business, improve his website's performance. We wanted to boost leads but didn’t know where to start. A friend recommended looking into White Label SEO services, and honestly, it was a game-changer. We found a provider who handled the heavy lifting—optimizing keywords, improving site speed, and building quality backlinks. It freed us up to focus on running the business while seeing steady growth in inquiries. One tip: set clear, realistic goals for what you want, like doubling monthly leads or ranking for specific local searches.

[karstenkoehler · Accepted solution]

Hi @Pranav_Gorathe,

If you want to use SEO to bring in more leads, it’s all about understanding what your audience is looking for and making sure they find you at the right moment. Think about the search terms they’re using, especially when they’re ready to take action, and optimize your site with content that speaks directly to their needs. Pair that with clear, easy-to-spot calls-to-action that guide them to take the next step, whether that’s filling out a form or reaching out.

It’s also important to keep an eye on how things are performing. Tools like Google Analytics can show you what’s working and what’s not – like which pages are getting traffic but not converting. From there, you can make tweaks, try new approaches, and keep improving. Over time, small changes can make a big difference in turning visitors into quality leads.

Hope this helps!