Jul 11, 2021 3:45 PM - edited Aug 11, 2021 2:29 PM
To determine the success of your content, you have to set goals and track the metrics that make the most sense for your business. This could be page views, conversions, and so on. Keeping this in mind, which metrics matter most to your business and why? Tell us in the comments below.
*To learn more about this, check out the Measuring and Analyzing Your Content lesson via HubSpot Academy.
I don't have my business set up yet (I'm doing this course in advance), but I imagine that once I do, website-related metrics like bounce rate and cart clicks will matter most. I also hope to set up a newsletter, so I will measure metrics related to that. Socials, I plan to measure engagement-related metrics, reach, and probably also clicks.
2 weeks ago
Page views and peoples conversation after reading should be good and it will create the business, how much peoples enquire after reading content.
4 weeks ago
THE PAGE VIEWS ON MY .COM WEBSITE AND SOCIAL MEDIA VIEWS ON TWITTER AND FB. These are very important for my blog website to genrate these views into potential leads that read my content on my blog and are led to making a concert ticket purchase or affiliate link purchase. Christopher Michael Cooper 38.
a month ago
after managing my social media, I must say the most matter metric is CTR, it shows which one is the best content for my audience that relevant to their needs.
Aug 26, 2022 6:01 PM
I will say awareness because it's a new brand, and we need to educate our potential buyers before they jump in and buy our pricey products.
Aug 19, 2022 12:41 PM
We track a healthy mix of pageviews, conversions (total and %), and submitted applications (auto loans, mortgage, etc.). Return on ad spend is something we look closely at, too.
Aug 19, 2022 12:39 PM
We are a fast growing Tech startup that has created our own Mobile App, and is the only source of use for consumers to use our services. Therefore, the main metric we're always tracking is campaign to App Download metrics - after all, if App downloads arent happening & that is how consumers use our service, nothing holds greater value.