Having a process also allows you to think of ideas that may not be easily apparent. What's one thing you do to help come up with new ideas? How can you incorporate this into a repeatable framework (for yourself as well as those you collaborate with)?
A lot of times, I'll begin with an outline of what I'm trying to convey in my material. Then I'll brainstorm and connect each element of my outline. Then I'll research each element to make sure I'm giving the best and most authoritative information. Finally, I'll sit down to write or create in a stream of consciousness while keeping my outline handy to stay on track. That's when I'll send my work to someone to look over, and I pretend I'm that specific person looking at the material with fresh eyes. That's where I punch up and get ready for submission, assuming the edits coming back to me aren't too crazy.
One thing is for sure, if someone asks me of a new idea of content I will not have any idea what to bring. I just try being aware all the time with things that interest me so to learn as much as possible. This will help me in some moment (I never know when) if I have all my inspiration somewhere "saved". That means I use very often templates on my Instagram account when something inspires me, Pinterest and also screenshots and quick pictures. It can be a movie, a poster on the street, a reel on Instagram, a Youtube video, an ad. Moreover I let myself making company with people who are different than me. It really helps to see the world from a different perspective.
I haven't yet figured out how to turn it into a repeatable framework but I find that forcing myself to have ideas never works. I'm often inspired by movies, music, and other creators and artists around me. I let the ideas form in my head until I get that "Eureka" moment! I will also often bounce my ideas off other people to validate them before moving forward.
The times I find myself to be most creative are when I am bouncing ideas off of other people. With someone else to validate my ideas and help me expand on them, they grow into things that I never would have thought of on my own.
Researching, the moment something comes to mind, I try to do an extensive research on it so l can know as much as possible. Reading and watching of social media contents also work as I try to discuss with those around me to get their opinions.
When thriving for new idea, I often swift Pinterest with every key words I can come out with while reading the requirements. I love seeing images, colors, concepts & trendy content so I usually turn all those things into my source unconciously. Ideas could be personal. It belongs to the style & the creator's mindset. So the more knowledge you know, the more possible you can generate ideas. Even when you saw a cartoon network for children, it maybe become your idea someday. That's the reason why you shouldnt push yourself so much on creating ideas, keep taking the initiatives in learning new things
Watching or reading different media with the people close to me so we can discuss our opinions or debate on different topics. When I'm alone, I separate my own ideas from theirs to see how it fits into my beliefs/principles. Most of the time, that "eureka" moment happens when I'm walking my dog, taking a shower, or even listening to music. I think that to be creative, we also need to give our brain some room to breathe and process the information
I try to broaden my knowledge by reading widely, watching documentaries and engaging in discussions. My ideas often come to me when I'm in the shower, when I'm taking walks or when I'm trying to find sleep. I quickly write down my thoughts so I won't forget. A variety of things (objects, people, lifestyle) influences my writing at different times and stages.
My creative process involves researching an idea/topic and writing down anything that pops out to me. Also brain storming and brain dumping ideas, and rounding down to my top 3 later on.
To enhance my creative process, I like to engage in various activities such as walking outside, reading books & articles, and watching different videos. These practices help me to broaden my perspectives and inspire new ideas for my creative work.
My creative process starts with taking a long walk and while doing that I allow my mind to wander wild about the idea. At some point, I zero in on a particular thought. The moment that happens, I would record it on my phone voice recorder or note app. I could then go and research more about it and from there develop whatever idea I am working on.
I would always start with the Idea of the content I am making, Either making a new picture relatable to the blog, also relatable to the audience then i will ask the approval of the the team on the multiple options I will provide. Then when the best one is chosen then we can proceed with publishing the blog.
I am not really good at creative ideas. Most of the time, my ideas come when I have a problem to solve. Perhaps brainstorming with team members could be one of the processes.
In other times, when I travel I like to read in-flight magazines and look around surroundings. Everytime I find interesting that I can use for my work, I take photos and highlight/ put a note on them. When I need them, I could find them back on my phone.
My usual creative processes is to research a topic via social media whether it's a keyword with hashtags or videos etc. Once I get a bit more understanding of what's out there and what's needed to set my idea apart, I would brainstorm/list everything that comes to mind, then ask family/friends/colleagues for feedback. Next, it's a process of elimination and I put my focus on the top 3 or 5 strong ideas. Making separate boards on Pinterest to help visualise an idea often draws out the 'eureka' moment.
To generate new ideas, set up regular brainstorming sessions with your team or collaborators. Use techniques like mind mapping, word association, or random stimulus to generate ideas. Encourage open-mindedness and positivity, and evaluate and refine ideas using a process like "six thinking hats." This repeatable framework can cultivate a creative culture and generate fresh ideas on a regular basis.
I am inspired by everything, everywhere! Many times ideas will pop in my head from something I saw or read online, or something I learned from my research about the topic or my target audience (which admiittedly requires more independent thinking). Brainstorming sessions with the creative team is also helpful especially for short form copy or topics. When I still can't come up with something I like, I'll go to the source (website, social media pages, magazine, press release, creative brief, etc). Then, I just start typing until something hits.
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