Re: What's your creative process?

kara_susvilla
HubSpot Employee
HubSpot Employee

Having a process also allows you to think of ideas that may not be easily apparent. What's one thing you do to help come up with new ideas? How can you incorporate this into a repeatable framework (for yourself as well as those you collaborate with)?

 

*To learn more about this, check out the Generating Content Ideas lesson via HubSpot Academy. 

3,047 Replies 3,047
JPonce
Member

I belive that taking a different approach instead of looking at it from a how to solve this problem standpoint look at it from a consumer standpoint as in why do I want to be a part of whatever I'm selling or is going on

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FuomaEsther
Member

A part of my creative process is reading and watching whatever i can thats related to my work, and also maybe speaking to my partner or friend about the information i have gathered in an informal conversation, this can also be said to be "unconscious processing"

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DJackson9
Member

Part of my creative process is watching TV or Internet programs that I find relevant and fun or funny or at least 98% enjoyable and finding a way to put a quirky spin on it's subject matter or topic for that day. Almost like a parody or in some cases a homage to current events or a pop culture reference... A subject that those who are read on the topic that I am discussing can easily identify and find entertaining without having to do too much to follow. 

That's a great way to add an "addendum" to a topic about a topic my audience is already familiar with  through other casual, unrelated references.

MJackson6
Member

One of my creative processes is going through social media to identify trends and to see what similar handles are doing, this helps come up with ideas and even inspires tweaks to make mine somewhat unique

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IDeCecco
Participant

I like to go for a walk outside and listen to music. I can start listening to business podcasts to make it work.

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HAndarlinsyah
Participant

My creative process is not as hard as I thought and everyone noticed about it just like making a movie. First of all, I started to make an unique title but not scary. Second, I do research from every sources such as Youtube, article, books, and etc. Third, I do a brainstorming the ideas research with my co-workers worldwide but sometimes, I am doing it by myself. This is how I do it

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TCerqueira
Member

My creative process is very simple as well.  I spend a few hours weekly researching about the topic (watching videos on Youtube, reading articles, checking the "competition"), then I write some ideas for when it is time to create the content. I also brainstorm with my coworkers and ask for their feedback. 

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LenaUEL
Member

My creative process is very simple, i just watching videos on Youtube about subjects, topics that i'm interested in or relating to my business. While watching, i try to write down some notes that maybe be helpful when i'm writing content.

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AnnieGodfrey
Participant

Research! Research! Research! What is trending in the industry not just Google but also all social media platforms - make notes of the articles or posts that stood out. 

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Gang01
Member

My creative process is simply just watching videos about business or discussions about them and reading a lot on sites like reddit or twitter. Also sf books, manga or comics are a big inspiration for me. Worldbuilding and characters can help you in the real world too, not just in creating fictional ones

 

 

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idowuadewinle
Member

For me, its doing rsearch on my ideas, getting other team mates ideas, opinions and suggesstions too.

 

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COchoa63
Participant

For me it is mainly research. Others would be asking those around me, checking social media or listening to podcasts.

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ishioma
Member

For me, I make research on that particular topic. I check what others have done, how they do it and starts brainstorming, ask for ideas from people around to get they think and then finally come up with loads of ideas

 

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JAdderley
Member

My creative process starts by researching all I can about the particular topic I am writing on. Then I extract all the relevant information pertaining to the topic and then from that information I write whatever comes to mind. After, I break my writing down into paragraphs and pass it along to someone who will edit everything into a concise document.

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OAbosede
Participant

I mostly get ideas by listening to music

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ALew
Member

Usually in the shower, or I am daydreaming, or browsing the internet.

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Sef
Member

Searching, experimenting, sleeping riding my bike and then implent idea

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MoyoAdaramola
Participant

I come up with ideas mostly through searching the internet, curious about something, reading material etc..

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DJarina
Member

Most of the time, new ideas come up when am doing physical work, checking social media, reading something, or simply having my coffee while listening to my Playlist.

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csabagtoth
Member

During creative daydreaming.

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Thoaduong01
Member

I come up with ideas by just doing s.t else, don't think about them maybe when I'm cooking, watching films, etc. 

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