What's your creative process?

[kara_susvilla]

Having a process also allows you to think of ideas that may not be easily apparent. What's one thing you do to help come up with new ideas? How can you incorporate this into a repeatable framework (for yourself as well as those you collaborate with)?

*To learn more about this, check out the Generating Content Ideas lesson via HubSpot Academy. 

[kraja]

sometimes the crative ideas comes from conversation with unkown people whether it could be in traveling and also comes from reading books or articles 

[MMuflih]

What's your creative process?

I believed my creative process when I was creating a paper stick puppet dinosaur show in summer weekend. I made it with my brother after watching Jurassic Park, and that's when I fell in love with dinosaurs (and still do now). It is when I play with my dinosaurs figure and my big brother comes to me, making something like a paper puppet. I agreed, then I drew many dinosaurs that I know, then my brother cut it and glued it onto a stick. Here is a paper stick puppet. We've played together joyfully, then something pops up comes to my brain, I ask my brother, "Let's show it to our parents," and he gets better ideas, he said to prepare the show first by brainstorming how the story will go (Beginning - Conflict - Resolution). At first, we try to remember every dinosaur show that we have already watched on the Cinema/TV. Try to figuer it out who is the protagonist and antagonist one. After that, we gets lunch first. After lunch, I've get the Idea how the show will go on, my brother listen and note it.  We call out my parent's came to see our show. There are my parent's and my little sister see the paper stick puppet dinosaur show. One the other hand, me and my brother as pupet master of the show. After the show done, my parent's give applause and praising our show, and of course my little one (My little sister) want to play the dino pupet's too. What's memorable things I have and thats one of story of how my creative process.

[ES89]

for childrens book, it comes from something fun in my head. 

[JSilvadejesus]

Um Processo Criativo Estruturado

Pesquisa e Imersão: O processo não começa com uma tela em branco. Começa com a coleta de informações:

Análise de Persona: Quais são as dores, dúvidas e interesses do seu público?

Pesquisa de Palavras-chave (SEO): O que as pessoas estão buscando no Google sobre seu tema?

Análise de Concorrência: O que seus concorrentes estão publicando? Onde há lacunas?

Feedback Interno: O que as equipes de vendas e atendimento ao cliente mais ouvem dos clientes?

Brainstorming (Geração de Ideias): Com base na pesquisa, gere um grande volume de ideias sem se preocupar com a qualidade inicial.

Mapas Mentais: Comece com um tema central e explore todos os subtemas possíveis.

Listagem Livre: Simplesmente anote todos os títulos ou tópicos que vierem à mente.

Estruturação e Priorização: Organize o caos.

Agrupe por Temas: Junte ideias semelhantes.

Mapeie na Jornada do Comprador: Classifique cada ideia para os estágios de Conscientização, Consideração ou Decisão.

Priorize: Selecione as ideias com maior potencial de impacto e relevância para o negócio.

Refinamento: Transforme a ideia em um conceito de conteúdo.

Defina o formato (post de blog, vídeo, infográfico).

Crie um título atraente.

Esboce os principais pontos que serão abordados.

[Rhodiat]

I've not really created contents but I sure have done assignments. My creative process is going through different articles and watching different videos so as to under the assignment and come up with new answers or solutions. More like compile the things I've read and summarise them into one.

[Amina_234]

What's your creative process?

Most of the time I think about it deeply so the answer is to read more and also to make researches about the content you want to share with your audience.

[yosiariansyah]

the last time I thought to create something creative, was when I played on my guitar, making my new music. I spent coutless times playing random notes on my guitar. When I found something ineteresting, I recorded it. I repeated what I did. Listened to all my recording. Combine all the stuffs into a new song I like. Conclusion: It was a random process

[POlaniyi3]

I would say, To generate content Ideas, I just do a kinda lazy research on all Topic related to the kind of content that I want to create.

And also watch video or read from those who work I can get ideas from

[DyE1]

My creative process is usually consuming a lot from things like movies, history, mythology social media or novels even things like anime or manga, even music, any form of media I find interesting registers in my head and gets recalled unconsciously when I'm doing random things

[Fimidara07]

Most times, I just watch videos of my mentors online, read stories, articles, or blogs.
Also, I practically stalk (in a good way tho😂) other thought leaders in the field and I just get some kinda inspiration. I read practically every one of their contents that I can find (lol).

[Skolastika]

What's your creative process?

The one thing i do to help come up with new ideas is to have a talk/meeting with my graphic designer and my friend (mentor, really) that is a fellow digital marketer. They serve as a second and third eye to what i am doing and point out areas that could use an improvement. I think it always helps to touch base with your team every month end to rub minds and discuss what works and brainstorm new ideas for the next month. 

[DIkechukwu]

My creative process is just me doing the things I like doing 

Example: I scroll through social media apps

Take walks around 

Always with my phone to write down notes

I go to health blogs and read articles from there

Google Scholar to see recent research updates that'll interest me

[AayashaBano]

My process of writing revolves around few steps:

I learn the topic for around 1 hour

and then leave my phone, leave the work and do the most random things like going to a grocery store or nature walk.

This allows me to clear my head and build a space for new ideas

[IUleanya]

I do a gospel podcast, so i grasp every opportunity to read / listen to the Bible, or other gospel materials. Ideas always come from there.

[Fimidara07]

Woah🤭

Great to know that someone else uses the bible stories and teachings as an inspiration as well.

The scripture is really a treasure!

[AdityaSharma17]

To be all alone in a room and and think of new ideas and plan for my own growth

[nsprm]

Conversation over trending topics always gave me new topics to think about. When people around me share any concerns, complaints or any interesting opinions, it lights up new thoughts. Noting down such scenarios saved number of my hours searching for creative topics. Also visualizing these perspectives at different angles ignites me sometimes to deep dive into the creative process

[chighsmith]

Hi @nsprm,

Welcome to the Community!

That’s such a powerful approach! I totally agree that conversations and real-life perspectives spark some of the best ideas. Not only does listening actively help us discover fresh topics, but capturing those moments in the moment really streamlines the creative process. Viewing things from multiple angles can lead to some surprising breakthroughs. Thanks for sharing your method!

Cassie, Community Manager

[jkiedaisch]

I find it helps to get up and away from my desk...to walk around, outside if possible, maybe even do a lap around town, engaging with people I meet along the way. Often these interactions spark ideas I wouldn't have come up with on my own. Conversation also creates opportunities to ask questions of people about what they need, what kind of support would help them tell their story, or what's missing in their current environment that might help propel things forward. Even if our spheres of influence may be different, there are often commonalities that tie our work together and the import it has within our circles and for the broader communitiy. Then bringing these ideas from the field back to the office and sharing them with my colleagues more often than not generates some valuable starting points.

[PTakosh]

MY PROCESS OF CONTENT CREATION

Sitting quietly or relaxing is my process of creating content. At the first step I usually  just think about the trendy ideas  in the surroundings and pick one of them, and step by step execution after completion of it,  I just sit quietly at one side of the room, which is like  a  break, and then researching  about the content  then relaxing after completion of my work I just edit the whole content   

[MUTHAIYAMUKILAN]

I sit in a silent place with coffee, and it will bring me ideas, and I note them down and start implementing step by step with our teammates