What's your creative process?

kara_susvilla
HubSpot Employee
HubSpot Employee

Having a process also allows you to think of ideas that may not be easily apparent. What's one thing you do to help come up with new ideas? How can you incorporate this into a repeatable framework (for yourself as well as those you collaborate with)?

 

*To learn more about this, check out the Generating Content Ideas lesson via HubSpot Academy. 

3,091件の返信 3,091
SRashid9
メンバー

really like it

0 いいね!
AAlmond
メンバー

I start by looking at what we have done already, then I make sure the objective is clear in my mind.
Set aside focused time to research (I'm definitely going to bring music into this!)
Note down ideas and then facilitate a discussion with SMEs, to get their ideas.

0 いいね!
ananananath
メンバー

To spark new ideas, I love hosting “Coffee & Ideas” sessions. We set a weekly time to gather, sip on coffee, and brainstorm around a specific prompt. It’s all about creating a comfy vibe where no idea feels too wild. We use mind mapping to connect thoughts visually, and at the end, we pick a couple of actionable ideas to explore further. It’s a laid-back way to keep creativity flowing and build a routine that everyone can get behind!

phanxuananhiuv
メンバー

My creative process involves a mix of brainstorming, association, and iteration. Here’s a breakdown of one effective technique I use to generate new ideas, which can be easily incorporated into a repeatable framework:

### 1. **Brainstorming Session**
- **Time Block**: Set aside dedicated time (30-60 minutes) for a focused brainstorming session.
- **No Judgments**: Encourage wild ideas without criticism. This creates a safe space for creativity.

### 2. **Mind Mapping**
- **Visual Connections**: Start with a central theme and branch out with related ideas, concepts, or keywords. This visual representation helps in identifying unexpected connections.
- **Collaboration**: Involve team members in creating a mind map to capture diverse perspectives.

### 3. **SCAMPER Technique**
- **Substitute**: What can be replaced?
- **Combine**: How can two ideas work together?
- **Adapt**: What can be adjusted to fit better?
- **Modify**: What can be changed for improvement?
- **Put to another use**: How can it be repurposed?
- **Eliminate**: What can be removed to simplify?
- **Reverse**: What if we flipped the idea?

### 4. **Iteration and Refinement**
- **Feedback Loop**: Share initial ideas with collaborators to gather feedback and refine them.
- **Prototyping**: Create quick prototypes or outlines of the top ideas to see which ones resonate best.

### 5. **Regular Check-Ins**
- **Set a Schedule**: Have regular sessions (weekly or monthly) to revisit and build on ideas. This keeps the creative momentum going.

### Incorporating into a Framework:
- **Document the Process**: Create a shared document or digital board (like Miro or Trello) to track brainstorming sessions, mind maps, and iterations.
- **Establish Roles**: Assign roles for facilitators, note-takers, and idea presenters in collaborative sessions to ensure everyone contributes.
- **Encourage Continuous Input**: Set up a system where team members can add ideas anytime, fostering an ongoing flow of creativity.

This framework not only helps generate new ideas but also builds a culture of collaboration and innovation within a team.

0 いいね!
RTFreer
メンバー

I think the question was what's your creative process, not ChatGPT's.

🙄


Next time, you may want to remove the markdown formatting to at least give the semblance that you've edited an AI response.

Gloria_U
参加者

How's that possible? It shows that the question was written and edited in 2021. There was no chatgpt then so I'm genuinely curious what you mean

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JWilliams101
参加者

For my creative process i like to listen to jazz. i will make a cup of tea or coffee. Then just keep in mind that i am in a process of coming up with a creative idea. I will think of the end goal in mind. Wanting to express the brands benefits while intriguing the potential customer base while grabbing attention they will want to consume.

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RTFreer
メンバー

You're my kind of people! Do you do this at a scheduled time each day or just whenever you have downtime?

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Ifeyinwa
参加者

What is your creative process?

Having a quiet time alone, conducting deep reserach on the project i am working on; writing down points that resonate with me. Thinking about the points that i wrote down and how i can apply it to whatever project it is that i am working on.

 

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Adejumoke03
メンバー

After doing research, I love to listen to music.
This helps me keep my mind relaxed while I digest the information I have gathered.
In the end, I'm able to generate new ideas without stress.

0 いいね!
muhammadxumar
メンバー

Researching on competitors high engaging content then go for a run while listening to music helps me with my creative thought process. I tend to find most of my clarity during my long runs

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EMims
メンバー

For me, Listening to calming music while reasurching or brainstorming helps my creative juices flow. Something about it helps keep my brain engaged but also relaxed.

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eriga
メンバー

My creative process begins with gathering inspiration from different sources like articles, videos, or nature. I then let ideas incubate by stepping away for a while, allowing my mind to process them.

One thing I do to spark new ideas is going for a walk, which often brings fresh perspectives. To make this a repeatable framework, I schedule brainstorming sessions with breaks, giving time for reflection and creativity.

NRAslam
メンバー

My creative process involves deliberate educational and inspiration time. I find that having time set aside for creativity and creating a swipe file for later use works best for me.

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Dexy
メンバー

My creative process is scanning websites for real life situations and thinking about practical solutions. At night, I think about possible solutions and ideas pop up.

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RGarcia14
メンバー

I would my say one of my creative process is going out for a walk on trails or parks, which helps me clear my mind and spark new ideas. This will then allow me to focus and recharge which fosters my creativity and inspiration in things that I do. 

0 いいね!
GustavoChacon
メンバー

Taking the time to walk around outside and absorb nature helpes me come up with ideas. But i do not shy away form screen time. Many ideas for videos i get from watching others perform. Its what they said, a combination of old elements. 

0 いいね!
KKotova
メンバー

I'm always trying to look around for some examples and trying to get some ideas  by analysing and comparing 

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MGooding247
参加者

I usually will just look around me to see what strikes an idea.  Walking past a playground you may notice a safety issue, or having access to a site that gives "Idea of the Day" bits is helpful as it provides prompt ideas that you can sift through until you find something interesting to write about. If you don't have an idea that needs to be worked on, sparking an idea can be as simple as keeping your mind open and scrolling the internet.  Maybe you want to learn more about Cyebrsecurity or AI or a new geological discovery.  Research it and write about it. I think most of the time, coming up with writing prompts is easy.  It's getting yourself out of a funk is more difficult.

 

For that, you need to find your reset.  Listen to music, watch your favorit comedian, or a movie, go for a drive or work on a problem that maybe impeding your creativity.  Your know what works to turn your mood around, so put that plan into action and getting back where you need to be will be easier. 

0 いいね!
SLevesque
投稿者

Whats your creative process?

My process usually works in two ways, depending where Im at in the idea stage.

For an example with a hobby of mine, I make designs for home goods.

If I already have an idea in mind, I brainstorm the basics of the idea and create a rough draft of what I want it to look like. Then continue to search other images to improve my design or try using AI to create an image I see in my head but cant create on my own.

If Im looking for ideas, I usually brainstorm a range of topics and search for things related to those topics, images or articles so I can create a different opinion or see an image that spikes an idea in my head that I can work off of.

0 いいね!
RebirthCholsang
メンバー

I personally brain storm on the saubject matter.

Gathering raw materials, ideas and different concepts.

I also believe in divinity and this is why I so much cherish and esteem the "EUREKA" idea processing.

I ensure I record it down whenever the inspiration comes because I know I may never remember it again if not well managed.