Content Marketing

kara_susvilla
HubSpot Employee
HubSpot Employee

What's your business's most effective promotion channel?

A successful content strategy should include a promotional plan that doesn't just share your content but strategically shares content with the people who will benefit most from it. Keeping this in mind, what's your business's most effective promotion channel and why? Tell us in the comments field below.

 

*To learn more about this, check out the How to Effectively Promote Content lesson via HubSpot Academy. 

887 Replies 887
HtetKaung
Member

What's your business's most effective promotion channel?

In our country Myanmar, Most of the people are using Facebook.And we use the influenceer marketing.Creating the attractive photos and post it.Right now, Tik tok and short videos are more viral and they use it.We have to upload the short videos.

0 Upvotes
SMahrib
Member

What's your business's most effective promotion channel?

  1. Social media 
  2. Email
  3. Google ads
  4. Public promotion
0 Upvotes
grimages1
Participant

What's your business's most effective promotion channel?

I believe that some of the courses should provide more thorough explanations in their content marketing lessons. For instance, lesson four mentions using influencers to promote your business. However, most people taking the course do not work at a large company. Tools like "Social Bakers" are typically only used at large agencies due to their high monthly fee, which exceeds $200. Additionally, they fail to mention that this tool is essentially a social media management tool similar to a CRM. It's not suitable for small agencies or local businesses like mom-and-pop restaurants.

 

When I worked for a local small business, we were opening a new restaurant and wanted to engage social media influencers for the grand opening. I reached out to SmilarWeb, but they informed me that their tools were only meant for metro areas and wouldn't work for small businesses.

 

When creating a course, it's crucial to not just present the main concepts, but also to suggest alternative methods. Understanding the course's main concepts is important, but it's equally essential to acknowledge that using social influencers in a small community may be better achieved through local channels such as the chamber of commerce or local newspaper reviews.

 

For each lesson to be effectively conveyed, it's vital that the course is designed not only from an agency's perspective but also from the standpoint of every student. This approach ensures that the content is applicable to a wide range of situations, enhancing the learning experience for all participants.

PMishra02
Participant

What's your business's most effective promotion channel?

What's your business’s most effective promotion channel? Is it social media, email marketing, or something else? Share where you get the best results and why it works for your audience! Let us know in the comments below!

0 Upvotes
vamshireddy
Participant

What's your business's most effective promotion channel?

Social Media platforms, through more content to focuse on quality driven audience.

0 Upvotes
fkaada
Contributor

What's your business's most effective promotion channel?

LinkedIn, because of the organic reach and professionalism there is on the platform. Infographics, engaging comments and LinkedIn ads to webinars are a fine combo. I also have a content marketing newsletter for my brand since I am a digital advisor with a marketing and branding management profile.

Silvinf
Member

What's your business's most effective promotion channel?

In my opinion, the four methods mentioned earlier are very effective for improving business performance. However, in my business, using social media ads and paying influencers to promote products has had a significant impact. I believe this is a highly effective combo for boosting engagement in a business.

0 Upvotes
NouraAlMulhim
Member

What's your business's most effective promotion channel?

.

0 Upvotes
AStewart91
Member

What's your business's most effective promotion channel?

I don't have a physical product to sell. I operate a Blog and promote it on twitter and instagram. I've had professional associations retweet my blog posts from twitter - so far I have found this to be the most effective channel.

0 Upvotes
Mehganm11
Member

What's your business's most effective promotion channel?

I’m an author so my business is writing novels, specifically dark fantasy romance. This specific business has three main promotional channels that are the most effective. The first two are through social media platforms TikTok and Instagram. Both of these platforms are huge for authors, especially if done right. The third promotional channel is my author website, which contains all the information for my novels, (current and upcoming) appearances, blog, and writing services. While other promotion channels like X and Facebook will also benefit my business, they do not carry the same level of audience engagement nor the group size that search for that specific content. There is even #BookTok which is extremely popular for writers and readers to receive up-and-coming novels and popular novels. These promotional channels is where you catch the readers interest and then from there they can access my website to learn more about me as an author and my future novels.  

0 Upvotes
MWeidner
Member

What's your business's most effective promotion channel?

Most effective platform for my advertising has been facebook and instagram.

0 Upvotes
MrKratos
Participant

What's your business's most effective promotion channel?

What's your business's most effective promotion channel?

 

A blog and social media dissemination (Twitter).

0 Upvotes
IMensah
Participant

What's your business's most effective promotion channel?

For my delivery service company, Google Ads (Search & Display) is highly effective because it targets customers actively searching for delivery services, ensuring visibility at the moment of intent. Additionally Instagram allows for targeted ads, reaching a broader audience and engaging them with promotions, reviews, and service showcases.

0 Upvotes
CoCoAnTe
Member

What's your business's most effective promotion channel?

What's your business's most effective promotional channel ?

Social media ads for now 

0 Upvotes
mischacc
Member

What's your business's most effective promotion channel?

Emails that have an interactive feature where users can click and engage 

0 Upvotes
SFolorunso
Member

What's your business's most effective promotion channel?

Email and other conversation marketing channels like Facebook messenger, telegram, and WhatsApp 

GGoraya
Contributor

What's your business's most effective promotion channel?

I think SEO and Social Media Marketing are most important content strategy.

0 Upvotes
AMc33
Member

What's your business's most effective promotion channel?

Email is our most used and most successful channel.

0 Upvotes
cardenashley
Member

What's your business's most effective promotion channel?

My businesses most effective promotion channel is our Instagram page. We work primarily with students coming into college where social media is their main form of communication on contact. Using Instagram, we're able to push out different programs that we are running and effectively get that knowledge out to the students.

Fn2187nick
Member

What's your business's most effective promotion channel?

Social Media Marketing is the most effective type of promotional channel for me personally because in my opinion a smile well designed image can draw in several hundred potential customers. Celeberties, Fans of the brand, and other companies can mention and shout you out without even paying them.  Typically Instagram is seen as a more professional and high-standard place to market content rather than other places such as twitter, or facebook that only target certain age groups. Instagram has the unique quality of being for all ages, which can be game-changing for any business.