Content Marketing

kara_susvilla
HubSpot Employee
HubSpot Employee

What's your business's most effective promotion channel?

A successful content strategy should include a promotional plan that doesn't just share your content but strategically shares content with the people who will benefit most from it. Keeping this in mind, what's your business's most effective promotion channel and why? Tell us in the comments field below.

 

*To learn more about this, check out the How to Effectively Promote Content lesson via HubSpot Academy. 

979 Replies 979
DStaedtler
Member

What's your business's most effective promotion channel?

To promote my content, I am probably likely going to use the mediums of Instagram and TikTok because my business is targeted towards the teen-to-young adult demographic. My content may also appear on relevant websites. 

0 Upvotes
KVargh
Participant

What's your business's most effective promotion channel?

To effectively target our young audience, our strategy is to promote our content on tiktok, youtube, instagram, and facebook. This type of promotion is likely to guarantee clicks from young users that scroll for hours on these apps. 

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Stoledano99
Participant

What's your business's most effective promotion channel?

The content strategy also depends on the platform your targeted consumer spends most of their media time. I've noticed that a lot of the content stratey for younger generations, such as Millenials and Gen Z, are mostly on Twitter and Instagram. The language on Twitter is catchy, simple, and easy to understand. Instagram's platform allows for content to expand into video or photos. I remember seeing an advertisement from Beats on Instagram promoting their latest headphones featuring Lebron James and Lionel Messi. It used pictures, uploaded a reel using paid sports influencers to target sports enthusiasts. 

0 Upvotes
CorrySitohang
Member

What's your business's most effective promotion channel?

Untuk bisnis F&B, kanal promosi paling efektif biasanya adalah Instagram, TikTok, dan word-of-mouth. Media sosial membantu menampilkan visual makanan yang menggugah selera, sementara review dari pelanggan dan influencer bisa meningkatkan kredibilitas. Ditambah dengan strategi SEO lokal dan promo menarik, bisnis bisa menjangkau lebih banyak pelanggan. 🚀

KOsmillo
Member

What's your business's most effective promotion channel?

Our company's most effective channels are Facebook and Tiktok. 🙂

0 Upvotes
KAhmedChowdhu
Member

What's your business's most effective promotion channel?

Facebook, Instagram and twitter

0 Upvotes
desireu
Participant

What's your business's most effective promotion channel?

Mine has been Instagram for a while, but we are looking to expand to TikTok and harness Twitter.

0 Upvotes
Didiuzor
Participant

What's your business's most effective promotion channel?

Facebook and instagram

0 Upvotes
PAM25
Participant

What's your business's most effective promotion channel?

instagram 

0 Upvotes
Miralet
Member

What's your business's most effective promotion channel?

My most effective Channel for advertising are Twitter and Linkedin

 

I am so used to both and love the way they play out 

0 Upvotes
MDavenport72
Member

What's your business's most effective promotion channel?

Website

0 Upvotes
JMackethan
Member

What's your business's most effective promotion channel?

Paid ads on social and display ads through Google Ads have been the best for our agency.

0 Upvotes
SDurakovic
Member

What's your business's most effective promotion channel?

website

0 Upvotes
Shivam27
Participant

What's your business's most effective promotion channel?

Linked, Instagram, Facebook

0 Upvotes
AAckerman4
Member

What's your business's most effective promotion channel?

Facebook and LinkedIn

0 Upvotes
RSmalling
Participant

What's your business's most effective promotion channel?

LinkedIn

0 Upvotes
Ogechi_Ezike20
Member

What's your business's most effective promotion channel?

I don't have now but I'll consider LinkedIn and Twitter.

0 Upvotes
mikellerogers
Member

What's your business's most effective promotion channel?

For my business, email marketing is the most effective promotion channel. It allows me to directly reach our clients and prospects with personalized content, special offers, and updates about new services at Revive Beauty Med Spa. Email marketing is especially powerful because it targets people who have already shown interest in our business, making them more likely to engage. By segmenting our email list and sending tailored messages, we can ensure that our promotions are relevant to each recipient, leading to higher conversion rates and stronger customer relationships.

BDawes
Participant

What's your business's most effective promotion channel?

My business’s most effective promotion channel is social media, particularly LinkedIn. I find that LinkedIn helps me connect directly with professionals in the automotive and entrepreneurship space, which aligns perfectly with my target audience. It allows me to engage with individuals who are most likely to benefit from my content, whether it's about car maintenance tips, business advice, or success strategies. The platform’s features, like LinkedIn groups and posts, make it easy to share content with the right people at the right time.

VALEDOSPINA
Participant

What's your business's most effective promotion channel?

For brand awareness and reach I use Instagram and Tik Tok as the channels to showcase my brand, my services and create a community. For instance, when it comes to reach clients and stablish a connection with my buyer persona I use LinkedIn and email most of the times to generate and impression and get a a closed deal.

aavuti
Member

What's your business's most effective promotion channel?

LinkedIn is the place to B2B for us. Utilizing platform's unique capabilities both in the form of organic and sponsored posts have driven better results for our marketing efforts.